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Trademark Infringement in the Digital Age

IP and Legal Filings

Introduction In today’s digital economy, trademarks play an important role in developing a brand’s identity, establishing customer trust, and assuring market competition. Corporations must establish online identities, such as logos, slogans, product names, and brands, to build consumer awareness, loyalty, and trust.

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RIAA Ramps Up Efforts to Remove Music Download Apps from Google Play

TorrentFreak

There are some that reference popular YouTube ripper brands such as “MP3Juice” to grab people’s attention. ‘Video & Music Downloader’ doesn’t explicitly advertise itself as a tool to convert music videos into MP3s, but many people may use it for that reason.

Music 96
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Iconic Fansubbing Site Legendas.tv Shuts Down Voluntarily

TorrentFreak

In 2009, legal pressure resulted in a temporary shutdown. While the entertainment companies were quick to brand them as pirates, Legendas argued that they were probably some of the most avid consumers. The site, which relied on a team of contributors, soon gained a steady user base. Avid Consumers. team sent out a different message.

Cinema 124
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Green Washing Vis-A-Vis Green Trade Marks

IP and Legal Filings

This has led to consumers opting for brands that pledge their duty to contributing towards environmental protection by means of minimalism and sustainability. In today’s era of eco-branding, wherein trademarks are used to distinguish sustainable brands from the mainstream commercial ones, the latter engage in the practise of “greenwashing”.

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China: The New Draft Trademark Law Increases Requirements for Recognition of Well-Known Status

IP Tech Blog

Confirmation on Demand The Draft Amendment to the Trademark Law (Article 18) finally codifies the established practice that well-known status is neither a one-time decision by a higher administrative body (as it used to be before 2009) nor a permanent state. Therefore, well-known status is not a defined degree of notoriety.

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China: The New Draft Trademark Law Increases Requirements for Recognition of Well-Known Status

LexBlog IP

Confirmation on Demand The Draft Amendment to the Trademark Law (Article 18) finally codifies the established practice that well-known status is neither a one-time decision by a higher administrative body (as it used to be before 2009) nor a permanent state. Therefore, well-known status is not a defined degree of notoriety.

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“Pink Perfection: The Trademarking Of Barbie’s Signature Hue”

IP and Legal Filings

Conceived by Ruth Handler and named after her own daughter, Barbie has, from its inception, been a driving force behind Mattel’s successful branding efforts, resulting in the sale of over a billion Barbie dolls and the expansion of the franchise into various media, including video games, merchandise, and a live-action movie.