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From Static Symbols to Fluid Brand Identities

IP and Legal Filings

The Reason Behind This Evolutionary Development Brand and companies have made it a trend to evolve from time to time creating variants over their original/ main or core mark. It strengthens brand awareness, builds a better rapport, and a more intimate Business-to-consumer relation which builds trust and faith in their product.

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Protecting Your Brand: How to Remove Counterfeits from Alibaba

Corsearch

Within the realm of trademark infringement, counterfeiting emerges as a specific violation, wherein individuals or enterprises replicate registered trademarks verbatim to deceive customers, masquerading these imitations as genuine products from your brand. You’ll first be asked to upload a copy of your passport or equivalent identity card.

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Lidl v Tesco – Court of Appeal overturns copyright infringement finding

Kluwer Copyright Blog

These were used as part of a marketing campaign by Tesco to indicate to customers which products were subject to discounted prices for Clubcard holders. Accordingly, the Mark with Text was a protectable copyright work as an artistic work. Background The parties are the well-known supermarkets in the UK: Lidl and Tesco.

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Hacking Fashion Week: IP Guide to Survival

LexBlog IP

Fashion Week season is the chance for fashion brands to show their flair and dynamism by launching new creations, ready to be devoured by buyers, influencers, journalists, consumers, and unfortunately, also by competitors. Unfair competition may protect your fashion items against copying in two scenarios.

IP 52
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What Do You “Meme” That’s Copyrightable?

IPilogue

The etymology of the word may make sense, but can the same image be copied over and over without intellectual property repercussions? In Canada, copyright protection is afforded to every original literary, dramatic, musical, and artistic work that is fixed. Artistic Work. Copyrighting a Meme. Originality.

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[Guest Post] The wisdom of Dune and copyright litigation

The IPKat

The author argues that copyright holders would do well to heed this wisdom before entering into litigation, as exemplified by a recent decision from the Swedish Patent and Market Court in case PMT 2401-21. Brand] should always be placed on the bottom line on each roof tile.

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Bombay High Court Rules that Copyright Registration of a Label is not Compulsory

Kashishipr

Under Section 2(c) of The Copyright Act of 1957 , the label is an original artistic work. Since then, it has been continuously used and has even acquired reputation and goodwill in the market. According to SSPL, this practice was dishonest as it could make NTC benefit from the reputation and goodwill of SSPL’s brand name.