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The Rise of Influencer Marketing – Contractual Considerations

IP Tech Blog

According to the UK’s Department for Digital, Culture, Media and Sport report on influencer culture , the global sector is expected to grow from $6.0 Influencer marketing offers brands a unique opportunity to target and connect with online communities, using a personalized approach. billion in 2020 to $24.1

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IT’S THE COPYRIGHT INFRINGEMENT FOR ME: WHY CLAIMS AGAINST MEME CONTENT SHOULD NOT MATTER

JIPL Online

x] In fact, on the contrary, memes can operate as a source of marketing and a way to garner interest in creative works in a funny, generationally relevant way. xi] There are countless articles and marketing studies directing corporations on how to market via memes to reach the maximum level of engagement. 29, 2013), [link]. [ii]

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A New Brick in the Wall: Barcelona Commercial Court grants preliminary injunction against NFTs infringing copyright

LexBlog IP

VEGAP also requested the Court to enjoin the defendant from creating NFTs and order them their withdrawal, along with damages compensation.

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SpicyIP Weekly Review (July 17- July 23)

SpicyIP

Therefore, the court issued a permanent injunction against the defendant from using the mark or making any reference to the plaintiff’s product on any social media platform. Since the objectionable web page was taken down, the court found that no further purpose would have served in continuing the suit.

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A Brief Thematic Review of Non-Fungible Tokens and their Copyright

IP and Legal Filings

The media industry as a whole encourages creativity and innovation, and copyright is crucial for digital media platforms. Media platforms, such as social media, are utilised to carry out their professional, commercial, and private functions. They serve as a medium for new ideas, images, and sounds.

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SpicyIP Weekly Review (July 5-11)

SpicyIP

Moreover, with several royalty-free licenses provided by Eli Lilly to ramp up local manufacture, the availability of the drug in the market is likely to have risen and it is all the more difficult to argue that the patent has not been worked. which mention the word/mark ‘CrossFit’ from all social media webpages [8 July 2021].

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Anil Kapoor Vs Simply Life India & Ors: An Unwavering Assurance In Safeguarding Personality Rights Against Ai

IP and Legal Filings

” The court ruled that the cricket player’s image rights were not violated since individuals have the right to conduct their business under their own name, as long as they do not engage in any activities that might cause confusion with another person’s business, and as long as they do so in good faith.