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2023 Internet Law Year-in-Review

Technology & Marketing Law Blog

However, those arguments were more theoretical than empirical; there weren’t a lot of high-profile examples of a mass-market consumer service deploying this strategy. 4) Social media “defective design” lawsuits go forward. Battles over politician-operated social media accounts. StopTheSADScheme.

Law 102
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Can Tattoos Infringe Copyrights, and If So, What Happens Then?–Sedlik v. Kat Von D

Technology & Marketing Law Blog

She tattooed the Sedlik photo onto Farmer and promoted the tattoo on social media. Market Effect. “no one has told [Sedlik] they would not buy a copy of the Portrait because they had seen the Tattoo or social media posts about the Tattoo.” She now does her tattoo artistry pro bono. Nature of the Work.

Copyright 142
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Practical Considerations for Prize Draws – New Guidance Issued by the ASA

IP Tech Blog

Prize draws and promotions are a popular choice for brands to engage with its consumers, particularly through online social media platforms. The resources page features videos and comprehensive advice, covering areas from marketing to dealing with unexpected events. Legal advice should always be obtained however.

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Practical Considerations for Prize Draws – New Guidance Issued by the ASA

LexBlog IP

Prize draws and promotions are a popular choice for brands to engage with its consumers, particularly through online social media platforms. The resources page features videos and comprehensive advice, covering areas from marketing to dealing with unexpected events. Legal advice should always be obtained however.

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‘Valorant Mobile’ Leaks Excite Gamers But ‘Pirate’ Copies Are Bad News

TorrentFreak

On the flip side, today’s interconnected world has the ability to transform leaks into powerful advertising and hype, keeping message boards and social media alive with discussion of exciting new products, at zero cost to official marketing teams. Aggressive Promotion – Not Really a ‘Pirate’ Trait.

Copying 98
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Crackdown on Gambling Ads Featuring Sports Stars: New Advertising Rules

IP Tech Blog

CAP has provided Guidance (the “ ASA Guidance ”) to assist marketers in interpreting the requirements of the new rules. . It is worth noting that the new rules do not only apply to sports stars, they also apply to influencers with a large under-18s following (for example, reality show stars with a large social media presence). .

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Crackdown on Gambling Ads Featuring Sports Stars: New Advertising Rules

LexBlog IP

It is worth noting that the new rules do not only apply to sports stars, they also apply to influencers with a large under-18s following (for example, reality show stars with a large social media presence). Advertisers will no doubt be looking to launch marketing campaigns to target the opportunities that this presents.