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Brought to You by the FTC: Event on Digital Marketing and Blurred Advertising to Kids

LexBlog IP

As an aside, these things used to be called “workshops.” In the proposed revision, the FTC put in a place marker for Kid Endorsements, saying, “Endorsements in advertisements addressed to children may be of special concern because of the character of the audience. There was a fair amount of discussion of advergaming.

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Monday Miscellany

The IPKat

CIPLITEC | Center for Intellectual Property Law, Information and Technology Copyright 2030 – “ The Future of the Creative Ecosystem in Europe ” (9 December 2021) CIPLITEC's interdisciplinary group of leading academics is organizing an online event on 9 December 2021 from 17:30 to 19:30 (CET). Registrations are open and available here.

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The Matrix of Guardrails for the Metaverse Grows (Plus Weekend Movie Viewing Recommendations)

LexBlog IP

23, the BBB National Programs’ Children’s Advertising Review Unit ( CARU ), the self-reg watchdog responsible for monitoring ads directed to people U13, issued a new compliance warning for advertising practices directed to children in the metaverse. ” Defining what we mean by “metaverse” is important.

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Instead of Shining a Light on Dark Patterns, New FTC Report Leaves Many Questions Unanswered

LexBlog IP

But back here, other than high-level, broad definitions that could theoretically deem advertising itself a dark pattern, there has been a lack of clarity on the issue. Back in April 2021, the Federal Trade Commission (FTC or Commission) conducted a workshop on dark patterns. The reader is simply left to speculate.

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Testimonial Guides Update – The Things That Make Us Go Hmm

LexBlog IP

Given that it took 26 months to get to a proposal, we would be willing to suggest another year, largely because the FTC has been pushed to address the alleged evils of kid influencers and is holding a workshop in October to gather more information. As expected, this proposal is not a revelation. Lots to think about.

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Trademark Classes – Complete 45 International Classes List (Video Update)

LexBlog IP

International Trademark Class 35 – Advertising and business services. International Trademark Class 35 – Advertising and business services. advertising and public relations. Finally, Syed Law takes the guesswork out of the trademark registration process and helps you protect your brand with value-based services.

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International Trademark Classes Guide: All 45 Classes

LexBlog IP

International Trademark Class 35 – Advertising and business services. advertising and public relations. Class 41 services involve educating or entertaining individuals, such as: organizing and conducting educational events online or in-person, providing non-downloadable classes and workshops, and podcasts and e-sports.