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Intellectual Property Protection for Content Creators & Social Media Influencers

Kashishipr

When it comes to promoting, marketing, and advertising, social media is one of the most effective and powerful ways. Content creators and social media influencers work sincerely to build their reputation for expertise in specific industries, products, and topics.

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Rise of Social Media: Potential Risks of Trademark Infringement

IIPRD

Trademark infringement is the unauthorized use of a trademark which is one of the various ways in which intellectual property rights are violated. In layman, language trademark is a sign that assists distinguish the product of a particular firm from the products of other firms of similar nature.

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Intellectual Property Protections of Olympic Proportions: A Look at Tokyo 2020

IPilogue

IOC regulations are only one of the many sets of rules that surround the intellectual property (IP) of the Olympic Games. During her time as a trademark law professor at Drake University, Shontavia Johnson wrote that she believed the laws created solely to protect the Olympics had been stretched too far.

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Trademark Infringement in the Digital Age

IP and Legal Filings

Trademarks are becoming even more significant assets for companies trying to stand out in a competitive market due to the growth of online platforms and e-commerce. Trademark violation raises significant issues. Cybersquatting is another type of trademark infringement.

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Advent of AI Voice Generation and Threat to Personality Rights

IP and Legal Filings

The development of Artificial Intelligence, from being able to create edited photos to now generating deepfake videos that cannot be distinguished from real videos, has created an imminent threat to intellectual property rights and personality rights specifically. How can such rights be enforced under the existing legal framework?

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2023 IP Resolutions Start with a Review of IP Assets

The IP Law Blog

As 2023 commences, it’s time for companies to review and take stock of their intellectual property assets. This applies to companies that have never taken serious steps to protect intellectual property and companies that understand the value of intellectual property and take active steps to secure and protect those assets. .

IP 98
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Moment Marketing and its legal implications

Selvam & Selvam Blog

The power of the internet, in particular that of social media is humungous. When used strategically, social media becomes one of the most powerful tools of digital marketing. With the evolution of social media, the concept of moment marketing has also become increasingly common. Tata Tea Ltd (CS no.