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“Go Ahead, Sue Us”: Sony sends Cease-and-Desist after Taunts

IPilogue

Unsurprisingly, Sony sent DBrand a cease-and-desist letter , which the Canadian company published online and used to generate marketing for a newer, allegedly “not illegal,” albeit similar, product. The cease-and-desist letter can be found here. Personally, I love the slimming effect of the design.

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Cease-and-Desist Letter: How to Use It Effectively or Reply

Patent Trademark Blog

Why send a cease-and-desist letter? On its surface, a cease-and-desist letter seems like a less expensive way to enforce intellectual property rights. Are Amazon sellers using a similar brand or product name? Need to enforce your patent and trademark rights, or reply to a cease-and-desist letter?

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Even Trademark Lawyers Make Branding Mistakes

Erik K Pelton

The following is an edited transcript of my video Even Trademark Lawyers Make Branding Mistakes. Believe it or not, even trademark lawyers can make branding–or maybe even trademark mistakes–from time to time. I didn’t want to go down that road because the brand name wasn’t resonating with me.

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Protecting the Peaks: Forest River Secures $2 Million Verdict in Trademark Suit

Indiana Intellectual Property Law

The jury’s March 2024 verdict found inTech Trailers guilty of willfully infringing on Forest River’s trademarks, specifically those associated with its popular Della Terra brand and distinctive mountain design. Forest River promptly issued a cease and desist demand to inTech upon discovering the infringement.

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Trademark Infringement 101: What You Need to Know to Protect Your Brand 

Corsearch

Trademark infringement is the nightmare that keeps big brands up at night. Imagine you’ve conjured up the hottest brand on the market – “Crispy Crunch Delights” , complete with a jazzy logo. ” They are selling what you sell, they are reaping the benefits of your brand, without doing any of the hard work. .”

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Avoiding a Busted Brand: Preventing the Pain of Forced Rebranding through Trademark Registration

LexBlog IP

You make moves to expand your market, and suddenly you get a cease-and-desist letter from another business that has better rights to the trademark. Loss of Brand Equity: Rebranding means letting go of the brand equity that the previous brand had built over time.

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Jean Paul Gaultier, Birth Your Own Venus

IPilogue

French fashion brand Jean Paul Gaultier’s garments featuring Botticelli’s Birth of Venus are heading off the rack and to legal battle. In April 2022 , Uffizi sent a cease-and-desist in response to Jean Paul Gaultier’s current use of the Birth of Venus , but the fashion brand never replied and continued its unauthorized use. .