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Connecting with Digital Natives through Brand Protection

JD Supra Law

With the constant rise of counterfeiting, protecting one’s brand is now more important than ever. Many brand owners already take protective steps to protect their brands such as registering brands through trademark and copyright registrations and monitoring fraudulent use of said brands.

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3 Steps to Protect Your Brand in the New Year

Erik K Pelton

The following is an edited transcript of my video 3 Steps to Protect Your Brand in the New Year. Protecting your brand has tremendous benefits for your business, and there are three things in particular to focus on at the beginning of the year and ensure that you are protected. Do an audit of your business and it’s branding.

Branding 147
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Global Brand Protection – How to Manage an Anti-Counterfeiting Program

IP Tech Blog

For every successful brand, it is critical to properly protect and to productively develop and use the underlying intellectual property (IP) in that brand to ensure its long-term growth. In all of this, brand owners should be aware that, counterfeiters are very “creative” and adaptable.

Branding 101
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Copyright Law for Influencers and Brands: How Content Creators and Companies Hiring Them Can Navigate Copyright Law for a Successful Partnership

JD Supra Law

Likewise, influencers create certain content to secure brand deals and attract advertisers. Companies often partner with influencers to market their products, hoping to tap into the influencer’s devoted audience. By: Farella Braun + Martel LLP

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How to Protect and Trademark Your Clothing Brand

Patent Trademark Blog

How to Register IP for your Clothing Your new clothing brand may have a variety of IP to protect. Need to protect your clothing brand? Contact US patent and trademark attorney Vic Lin at 949-223-9623 or email vlin@icaplaw.com to explore how we can register your clothing brand’s trademarks, patents and copyrights.

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Best of 2010: Trademarks, copyright, brand equity, and rent-seeking: Soapbox 2010

Likelihood of Confusion

The post Best of 2010: Trademarks, copyright, brand equity, and rent-seeking: Soapbox 2010 appeared first on LIKELIHOOD OF CONFUSION™. From last week’s INTA Trademark Topics email discussion list. One name has been changed to protect the innocent, and the links, by way of.

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5 Tips for Brands Launching NFT Projects

Traverse Legal Blog

In this video, Blockchain attorney Enrico Schaefer identifies key legal issues every brand, marketing agency, or project point person needs to be thinking about before launching an NFT project for a company. Are major brands are dropping NFTs? What big brand names are dropping NFTs? The answer might surprise you.

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