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Why is Market Research Important for Patent Protection?

Kashishipr

In the present highly competitive business environment, understanding the market trends well is imperative for the development, and eventually, the success of a particular product or service. Market research helps come across the already existing inventions that may be similar to the applicant’s invention.

Marketing 119
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Marketing and IPR

IP and Legal Filings

When used in a marketing context, the brand has two primary goals: first, to represent the company in public to create maximum awareness and recognition for the organization and its business proposition. For a marketer, a brand is what represents the values of a company and aims to create awareness and trust.

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Five Widely Recognized Brands Accused of Being Copycats in the Market

Kashishipr

Although this may sound quite encouraging and motivating for those with original ideas, many famous brands out there are accused and widely recognized for being copycats in the market and, unfortunately, making a lot of money. The stories feature on Instagram is the same as that of its rival and competitor in the market, Snapchat.

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Understanding the 3 Common Forms of IP & their Varying Levels of Protection

Kashishipr

Trademarks (referred to as logos and brand names in a layman’s language) are the source identifiers intended to safeguard the general public from getting confused about the origin of products and services available in the market.

IP 98
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Understanding Freedom to Operate (FTO) Concerning IP & Patents

Kashishipr

FTO is a pretty simple and straightforward concept, which implies that at a given point in time, no Intellectual Property (IP) from any third party is infringed upon a given product or service in a given market or geography. To be specific, any aspect of the invention not covered in the claims isn’t considered to be protected.

IP 105
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What are the intellectual property rights for startups?

Biswajit Sarkar Copyright Blog

Intellectual Property Rights (IPRs) refer to the legal rights granted to individuals or businesses for their creations or inventions. IPRs are crucial for startups as they safeguard their unique ideas and creations, enabling them to establish a competitive edge in the market. Firstly, trademarks ensure brand exclusivity.

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Patent Search and its Types in India

Kashishipr

A patent refers to an exclusive right granted by the patent authority of a nation to the inventor or applicant of a unique invention. Patent Rights exclude others in the industry or market from manufacturing, using, selling, distributing, or importing the patented product or process. 3) State-of-the-Art Search.

Patent 78