Remove 2016 Remove Branding Remove Brands Remove Ownership
article thumbnail

Pirate Sites That Rip-Off Other Pirate Sites’ Branding Are About to Regret It

TorrentFreak

In a mainstream piracy scene where blocking has normalized the use of sites that simply resemble the original, imposter sites with big-name branding easily gain traction. The MPA obtained an injunction to block the site in October 2016 after 123movies.to The case of long-dead streaming site 123movies provides a good example.

Branding 130
article thumbnail

Omi in a Hellcat Sued Again, This Time Over Pirate IPTV Brand ‘Reloaded’

TorrentFreak

Carrasquillo’s ‘Reloaded’ IPTV Branding. Carrasquillo operated several IPTV services, variously branded Reboot, Gears TV, Reloaded and Gears Reloaded but with those no longer in operation, he needed to make money in other ways. Company Claims Ownership of ‘Reloaded’ Trademark.

Branding 121
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Branding – Uniqueness and Fame

azrights

There are two drivers of brand asset strength: uniqueness and fame. For example, when you see the swoosh logo of the Nike brand you know it represents Nike even though it may be featured on its own with no name accompanying it. If an asset is less famous, it is more likely to be mistakenly attributed to a competitor’s brand.

article thumbnail

It’s Not Going to Be (Y)easy: What Happens when Business Collaborations Dissolve?

IPilogue

On October 25, 2022, following a string of antisemitic remarks and hate speech from Ye (formerly known as Kanye West) on social media, Adidas announced their decision to terminate their co-branding partnership with Ye and end production of all Yeezy branded products.

Business 131
article thumbnail

March Madness: Basketball, Brackets, and Branding

LexBlog IP

The lease agreement allows the NCAA to use the trademark “Sweet Sixteen” in its marketing, promotions, and other activities related to the tournament, but the KHSAA retains ownership of the trademark. From trademarks to copyrights, the NCAA is diligent in protecting its rights and the value of its brand.

article thumbnail

Your domain name, your identity: the risks of not protecting it for your brand image

Garrigues Blog

They allow companies to promote their brand image and connect with the community around them. This preliminary analysis has to go further and check, for example, if the brand we have chosen is also available as a domain name. These issues can have a major impact on brand strategy and affect credibility in the market.

article thumbnail

“Pink Perfection: The Trademarking Of Barbie’s Signature Hue”

IP and Legal Filings

Conceived by Ruth Handler and named after her own daughter, Barbie has, from its inception, been a driving force behind Mattel’s successful branding efforts, resulting in the sale of over a billion Barbie dolls and the expansion of the franchise into various media, including video games, merchandise, and a live-action movie.