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Trade names as a protective tool in the event of subsequent trademark applications

Garrigues Blog

A trademark is a distinctive sign which identifies the goods and services of a company, and differentiates them from those of competitors, whereas a trade name identifies a company operating in trade and serves to distinguish it from other companies carrying out identical or similar activities. In particular, article 7.1

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New Trademark Laws For Québec – What You Need To Know

Canadian Intellectual Property Blog

Signage Currently, in Québec, outside signage, inside signage that is seen outside, mall signage and/or signage on a pole/column (with some exceptions) displaying an English registered or common law (unregistered) trademark does not need to be translated into French. As such, an unregistered (i.e.,

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Smells like Luxury, Does it Cost a Trademark Battle?

SpicyIP

Recently, there has been an increase in the number of advertisements on social media for perfumes that offer the same fragrance as a luxury one at a reasonably affordable rate. Image from here Smells like Luxury, Does it cost a Trademark Battle? and still exude a luxurious aura at events.

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Zara vs. Boungiorno and the possibility (or not) of using third-party trademarks

Garrigues Blog

regarding the use of the ZARA trademark. We will examine the impact of the ruling in cases involving the use of third-party trademarks. Buongiorno was an internet and mobile telephone network provider that, in 2010, launched an advertising campaign for a paid subscription to a messaging service for receiving content via SMS.

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Winzo v Google- Missed Opportunity to Detail out Disparagement

SpicyIP

This results in common claims of ‘disparagement’ in trademark law. However, in an interesting turn of events, Winzo, that operates a gaming app, sued Google for displaying a disclaimer on their website when their app is downloaded by any user. Nor is there any advertising for any goods or services.

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“Oktoberfest”: A Missed Celebration & a Hard Term to Trademark

IPilogue

The EUIPO allowed Munich to trademark Oktoberfest under twenty-two product classes including, most importantly, tourism advertising. The application to the EUIPO stated that Munich wished to trademark the term to prevent others from advertising and profiting off products associated with the event or events replicating the festival.

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Google’s Search Disambiguation Doesn’t Create Initial Interest Confusion–Aliign v. lululemon

Technology & Marketing Law Blog

Aliign “is an event, lifestyle, and apparel company” allegedly with a first trademark use in 2011. More Posts About Keyword Advertising. Ohio Bans Competitive Keyword Advertising by Lawyers. Want to Engage in Anti-Competitive Trademark Bullying? lululemon is the well-known yoga gear company.