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Guide for influencer advertisement

Olartemoure Blog

On August 21, 2023, the Advertising Guide for Influencers of the Federal Consumer Protection Agency (PROFECO) was published in the Official Journal of the Federation (DOF). Among the suggestions in the guide are: E Advertising must be clear, truthful and without misleading information.

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Bliss Brands (Pty) Ltd v Advertising Regulatory Board NPC & others: Advertising regulatory code under constitutional scrutiny

The IPKat

Late in May, a High Court in South Africa delivered judgment in Bliss Brands (Pty) Ltd v Advertising Regulatory Board NPC & Others , on the issue of the extent of the powers of the Advertising Regulatory Board (‘ARB’) in matters relating to trade mark and copyright laws. you are not one of us! [An you are not one of us!*

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2023 Internet Law Year-in-Review

Technology & Marketing Law Blog

My roundup of the top Internet Law developments of 2023: 10) California court bans targeted advertising (?). Regulators have sought to suppress online targeted advertising for years, with only minimal success. In turn, advertisers have fled Twitter. Then, in Liapes v. Musk has bridged that gap. unless you are a Nazi or wannabe.

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Tough Talk, Empty Answers: How Heritage Minister Pablo Rodriguez is Propelling Canada’s News Sector Toward the Bill C-18 Cliff

Michael Geist

Meta stopping news sharing in Canada if forced to pay hundreds of millions for links entirely predictable [link] — Michael Geist (@mgeist) June 7, 2023 Rodriguez tried to portray Bill C-18 as a market-based approach with limited government interference which only requires media outlets and Internet platforms to negotiate agreements.

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Missing Revenue in the Global Flip: Getting the Open Access Math Right

Velocity of Content

While the US policy differs from Plan S in that it purports to be “agnostic” toward business models, the end result, the flipping of hybrid/subscription journals to fully-OA, may be the same. The thinking is that if we can somehow manage to flip the institutional subscription revenues to OA models, the market will sustain itself.

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TTABlog Test: Which of these Section 2(d) Refusals Was/Were Reversed?

The TTABlog

In re Genomma Lab Internacional, S.A.B. Serial Nos. 90820054 (August 14, 2023) [not precedential] (Opinion by Judge Cindy B.

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2023 Quick Links: IP, Keyword Ads

Technology & Marketing Law Blog

” Canada’s C-18 “link tax” has devastated independent journalism in Canada. It would be as if an image within a newspaper advertisement were not commercially used until a customer paid their quarter, unlocked the newsrack, opened the paper, began reading, opened the page containing the relevant circular, and saw it.

IP 71