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Protect Your Goodwill: Allowing Third Parties to Use Your Trademarks

JD Supra Law

Insurers naturally allow their agents and other third parties to use their trademarks and service marks. But unless you set clear guidelines for third-party use of your brands, this can be risky.

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Marketing and IPR

IP and Legal Filings

Introduction It often happens that a company’s trademark is confused with its brand and on top of that, the brand name or trade name. A company’s brand on the other hand only exists intangibly, in the minds of the public. This resulted in the creation of brand names and, eventually, trademark protection for brands.

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TTAB Dismisses MANDALAEVERYWEAR Opposition; Opposer Proved Prior Advertisement But Not Prior Rendering of Services

The TTABlog

Opposer James Barnard claimed prior use of the mark MANDALA for business consulting and branding services, and alleged likelihood of confusion with the Applicant's proposed mark MANDALAEVERYWEAR for marketing consulting services. The was fatal to his priority claim and so the Board dismissed the opposition.

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Types Of Trademarks And Its Importance

IP and Legal Filings

A trademark works as an instrument to claim any sort of mark as your own. These include wordmarks, service marks, certification marks, and many more. Service Mark- Under the definition of a trademark section 2 (zb), a service is used to identify the source of service provided by a service company.

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TTAB Upholds Refusal of "THIS IS FOR MY GIRLS" for Musical Services Because It Appears Only as a Song Title on Applicant's Specimens of Use

The TTABlog

Nothing in the sync license refers to THIS IS FOR MY GIRLS brand musical composition services for others. It noted that, under Di-Namic's logic, "every song is a potential service mark identifying the applied-for services because someone might want to license it."

Music 52
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Call for Nominations for IPLAC Creator of the Year

Chicago IP

Trademark Law: A powerful branding program that combines a strong trademark or service mark and a memorable advertising and marketing campaign. Copyright Law: An important and original work of authorship, in the literary, musical, visual, dramatic or other arts.

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Domain Name Dispute Settlement

Kashishipr

In the internet era, domain names are increasingly becoming a crucial conveyance of brand messages and brand image. 1) Identical to or confusingly similar : The domain that is in question must be identical to or confusingly similar to a name, trademark, or service mark in which you have rights. The Process.