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Toblerone – Protecting a brand with Trademark Registration

Sander Law

Toblerone , one of my favourite chocolates, is a great example of protecting a brand with trademark registration. Registered Trademark Rights. In Canada, TOBLERONE has been a registered word mark since 1931 , that’s over 90 years of registered trademark rights! What is a distinguishing guise?

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Fortifying Your Brand: Dissuading Infringers through Trademark Registration

LexBlog IP

Essential Benefits of Trademark Registration – Part 6 This is the sixth in a series of posts about the benefits of having your trademark registered. A registered trademark serves as a deterrent to potential infringers. Minimizing Brand Confusion Brand confusion can erode consumer trust and loyalty.

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Building Brands that Last: Leveraging Effective Brand Building through Trademark Registration

LexBlog IP

Essential Benefits of Trademark Registration – Part 7 This is the seventh in a series of posts about the benefits of having your trademark registered. In the world of business, where brands are not merely labels but stories that resonate with consumers, effective brand building is a strategic imperative.

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Difference Between Trademark And Design Registration In India

IP and Legal Filings

Trademark, and design are two very crucial kinds of IPRs which provide a certain extent of protection at their levels. There exist several IPRs and it is important to be aware of which one is suitable for your brand/ business. There are added benefits to each IPR that come along with their registration.

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Trademark Registration for Food Businesses

Sander Law

Trademark Registration for Food Businesses Do you sell food products? Then you have trademarks that are worth protecting through trademark registration! Examples of Trademarks Below are some of the types of branding you could register as trademarks, with examples of registered trademarks in Canada.

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Amazon Brand Registry: How to Register Your Trademark to Get IP Protection

Patent Trademark Blog

Why Amazon Sellers Should Care Amazon Brand Registry In order to ensure a smoother application process for Amazon Brand Registry, the most important thing to do is to derisk your trademark application with the USPTO. Need a registered trademark to maximize full benefits of Amazon Brand Registry?

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Sounds, Colors, Scents, and Other Nontraditional Trademarks

Erik K Pelton

The following is an edited transcript of my video Sounds, Colors, Scents, and Other Nontraditional Trademarks. Non-traditional trademarks are those things that indicate the source of a brand, but are not brand names, logos, or slogans. The uniform of a UPS driver is a registered trademark.

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