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Branding Due Diligence – Make it or Break it

Selvam & Selvam Blog

Branding is important because not only does it create a memorable impression among the public, but it allows consumers to know what to expect from your company. It is a way of distinguishing your brand from the competitors. Get that wrong, and it is no exaggeration to say that your brand will sink even before it has a chance.

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LimeWire Founder “Not Thrilled” That ‘Strangers’ Exploit the Brand for NFT Marketplace

TorrentFreak

In a world that’s dominated by viral social media posts and catchy headlines, branding is everything. Last week we noticed that one of the most iconic file-sharing brands was making headlines once again. The original trademarks have expired and the NFT website uses a new logo, so they can use the brand.

Branding 142
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[Guest post] Conference report: ‘The Fashion Marketplace: Law and Policy’

The IPKat

The event was, as ever, chaired by PermaKat Prof Dr Eleonora Rosati together with Giulia Gasparin, and the calibre and range of the speakers was bound to result in lively discussion; with panellists from marketplaces such as Amazon, Zalando and Etsy engaging in discussion with brand and consumer voices as well as private practice lawyers.

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Security Interests in Trademarks: Best Practices

Traverse Legal Blog

Due Diligence for Security Interests in Trademarks. When performing due diligence (related to financing, including a line of credit, M&A or otherwise) on a debtor, a trademark attorney will typically be provided a list (typically called a Schedule) of trademark registrations. Article updated May 2022.

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NFTs: New Frontiers for Trademarks

IP Tech Blog

In addition to alleging trademark infringement due to Rothschild’s use of BIRKIN in METABIRKINS as the name for his NFT collection, Hermès complained that Rothschild infringed by using METABIRKINS as a domain name, as a handle on Twitter and other social media platforms, as a brand name on NFT sales platforms, and as a hashtag.

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Getting over the fear of copyright in photoshoots

Intellectual Property Office Blog

As an interior stylist who produces photoshoots for some of the country’s biggest magazines and commercial brands, getting the shots right is a must. A brand asked their Public Relations Department to arrange a photoshoot. The art used in the shoot was protected by copyright and a lawsuit was brought against the brand.

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Cloudflare & Rogue Website Enforcement: Q&A with Corsearch Experts

Corsearch

Google de-indexing also only removes the URL from search results – the website’s content remains accessible via social media, direct URLs, and other search engines. Angharad Bailey , Brand Protection Team Lead at Corsearch: “Often, Cloudflare will take a while to follow up with an explanation of who the host is.