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IP rights for social media Influencers and content creators

IIPRD

Introduction What separates long-established print and electronic media from social media is that it comes along with a bunch of techniques for its usage. These are tools that shaped social media to be more significant than the long-established medias.

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Courts Still Have No Clue How to Determine Who Owns Social Media Accounts–JLM v. Gutman

Technology & Marketing Law Blog

This is the latest entry in a long-running legal battle between Hayley Paige Gutman, a bridalwear designer, and JLM Couture, her one-time employer. What does a 200+ year old fox have to say about who owns social media accounts?). On appeal, the Second Circuit vacates the account transfers to JLM. ” (Cite to Pierson v.

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Who Owns a Disputed Social Media Account? – JLM v. Gutman

Technology & Marketing Law Blog

This is a case focusing on ownership of social media accounts. The dispute is between bridalwear designer Hayley Paige Gutman and JLM Couture, a bridalwear company. The court discusses two social media accounts: Instagram.com/misshayleypaige and pinterest.com/misshayleypaige/_saved/. The court also found “Ms.

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A Broken Marriage: Bridal Designer Cannot Compete but Regains Control of her Social Media Accounts

LexBlog IP

Court of Appeals for the Second Circuit, a bridal designer signed an employment agreement that barred her from competing with her employer – JLM Couture Inc. The agreement also prevented the designer from using variations of her name to market bridal wear. JLM) – following her employment. Circuit Judge Michael H.

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UKIPO unveils report highlighting influence of social media influencers (also) on the purchase of counterfeits

The IPKat

Last week, the UK Intellectual Property Office (UKIPO) released an intriguing report measuring and analyzing (apparently for the first time) the influence that social media influencers exert on consumers also when it comes to purchasing counterfeits.

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How Grey Is Your Market? Identifying Grey Market Issues and Strategies to Combat Them 

Corsearch

However, whilst international trade fosters economic growth and exchange, it also creates opportunities for grey market goods to emerge. Authentic products are being diverted from authorized channels and sold outside of the manufacturer’s control, posing significant challenges for brands, retailers, and consumers alike.

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How to Water Your Brand for Growth

Erik K Pelton

The following is an edited transcript of my video How to Water Your Brand for Growth. I talk about my lack of green thumb, because it relates to so much of my branding, where I use sunflowers and plantings as metaphors, and I use the tagline, Making Trademarks Bloom Since 1999. Prolific marketing: getting your brand out there.

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