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Exploring the Top 5 IP Challenges that Brands & Businesses Face

Kashishipr

The ultimate success of brands and businesses in the modern world largely depends on the groundbreaking innovation that sets them apart from the rising competition in the market. However, keep in mind that using your IP assets to support the current and future market position of your business can prove to be a major challenge.

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Saving your Mark from Trademark Genericide

Kashishipr

Today, several generic terms that we use, such as ‘escalator,’ ‘xerox,’ ‘cellophane,’ sound common but were once protected as trademarks. What is Genericide of a Trademark? Genericide of a trademark occurs when it is reduced to a common term identifying a category of products.

Trademark 105
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[Sponsored] USPTO and LexisNexis Reed Tech Extend Their 50-year Partnership with a New 10-year Deal

SpicyIP

The United States Patent and Trademark Office (USPTO) has awarded LexisNexis Reed Tech a 10-year patent data and document management contract. Reed Tech has been a partner to the USPTO for over 5 decades, providing services both in the patent application and patent evaluation and assessment processes.

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Importance Of Trademarks With Special Reference To Start Ups

IP and Legal Filings

Trademark enables such companies to accomplish some major goals which lead to becoming successful organizations and instituting their name. Startups are establishments that are newly developed businesses in the initial stages of functioning, founded based on a distinctive interpretation. This blog will explain all of such advantages.

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SpicyIP Weekly Review (February 05- February 11)

SpicyIP

Last week we published 9 posts on topics such as our comments on the proposed Trademarks (1st Amendment) Rules, the Madras High Court’s decision with respect to patentability of business methods, and Union Minister of State for Commerce’s response on ability of the current IPR regime to cater concerns arising out of AI generated work.

Trademark 103
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Why is Market Research Important for Patent Protection?

Kashishipr

In the present highly competitive business environment, understanding the market trends well is imperative for the development, and eventually, the success of a particular product or service. Market research helps come across the already existing inventions that may be similar to the applicant’s invention. .

Marketing 119
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2023 IP Resolutions Start with a Review of IP Assets

The IP Law Blog

Even companies that regularly take steps to protect intellectual property through, for example, registering trademarks or registering copyrights, can benefit from a yearly review. For trademarks, a good place to start is the company’s marketing and promotional materials, website, mobile app, and social media.

IP 98