Trademark Lessons from a Swiftie
Erik K Pelton
MARCH 25, 2024
The following is an edited transcript of my video Trademark Lessons from Taylor Swift The Eras Tour. And a trademark application has a lot of elements that go into it: the drawing, the description of goods and services, the dates of use, the evidence of use, the ownership. In trademarks, creativity is also an essential key.
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