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March Madness: Basketball, Brackets, and Branding

LexBlog IP

In addition to the trademark for “March Madness,” the NCAA also owns trademarks for other tournament-related phrases and logos. For example, the phrase “Final Four” is a registered trademark of the NCAA, as are logos for the tournament and individual schools.

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Your domain name, your identity: the risks of not protecting it for your brand image

Garrigues Blog

They allow companies to promote their brand image and connect with the community around them. When we start any business, one of the first things to choose is the name that will identify you in the market and, if the homework is done, it will be registered as a trademark (see a related post here ).

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From Fruit to Fortune: Apple’s Trademark Journey and Their Fierce Protection Strategy

Intepat

Apple’s multiple trademark oppositions and IP Litigation worldwide has become a part of its broader strategy to maintain exclusive rights to the “Apple” icon and term. Apple could argue transborder reputation, asserting that its brand’s recognition and reputation extend beyond national borders.

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Can’t sue for trademark infringement, but passing off remains an option if trademarks of both parties are registered rules Kerala High Court

Selvam & Selvam Blog

the registered owner of the trademark “Chandrika,” in respect of goods covered in class 3, and M/S Mariyas Soaps and Chemicals, the registered owner of the trademark “Chandra” in respect of goods covered in class 3. Can the registered trademark owner seek relief based on passing off?

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Can You Trademark A Hashtag?

Kashishipr

Often, hashtags help businesses reach out to their target audience and connect with them, which may further help them attain and achieve goodwill and raise awareness about their brand. Therefore, the prime role of such hashtags needs to be assessed in line with the Trademark Law to deduce whether they qualify for trademark protection.

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Understanding Copyright, Trademark and Halloween Costumes

Plagiarism Today

Wtf is a juice demon pic.twitter.com/OxYMWEuoCq — Eli Matthewson (@EliMatthewson) October 1, 2016. Characters are often protected by copyright, even if their fashion is not, but they are also routinely protected by trademark. Trademark infringement, however, isn’t like copyright. Bottom Line.

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Importance Of Trademarks With Special Reference To Start Ups

IP and Legal Filings

One of them is the Startup India Action plan 2016 which is a flagship program of the Indian government aimed at creating a robust ecosystem for incubating innovation and startups in the country, resulting in prolonged economic growth and large-scale employment generation. This process can go on forever until the liquidation.