The IPKat

JULY 7, 2021

Late in May, a High Court in South Africa delivered judgment in Bliss Brands (Pty) Ltd v Advertising Regulatory Board NPC & Others , on the issue of the extent of the powers of the Advertising Regulatory Board (‘ARB’) in matters relating to trade mark and copyright laws. you are not one of us! [An you are not one of us!*

Advertising 57

Advertising Advertising Branding Brands 57

43(B)log

FEBRUARY 21, 2024

Facebook advertising for the 2014 app continued until 2016 or 2019 and remained available for download; even though the Pebble Watch was discontinued in late 2016, WCT’s principal testified that “there remains a loyal following among the Pebble Watch community.” After an inquiry, Apple confirmed in December 2020 that the bug was fixed.

Marketing 59

Marketing Marketing Trademark Branding 59

LexBlog IP

MARCH 30, 2022

There has been an outpouring of concerned citizens the world over who are hoping to help provide assistance, and a number of brands have launched “cause marketing” campaigns aimed at expressing support for the Ukrainian cause and providing financial assistance to those who are displaced.

Marketing 52

Marketing Marketing Cease and Desist Branding 52

Selvam & Selvam Blog

APRIL 5, 2022

When used strategically, social media becomes one of the most powerful tools of digital marketing. With the evolution of social media, the concept of moment marketing has also become increasingly common. But what exactly is moment marketing? However, the concept of moment marketing is not new.

Marketing 40

Marketing Marketing Social Media Personality Rights 40

IP and Legal Filings

MARCH 14, 2022

. (“Chanel”), is an iconic fashion company based in New York known for its luxury fashion products and owns rights to several Chanel and CC monograms trademarks associated with the brand design. The brand was not involved with selling secondly handed or vintage goods. RealReal, Inc. 3d 422 (S.D.N.Y.

Branding 52

Branding Brands Branding False Advertising 52

Fish & Richardson Trademark & Copyright Thoughts

FEBRUARY 4, 2021

Yet 2020 saw a slowdown in biosimilar activity with the lowest number of annual biosimilar approvals since 2016 and fewer product launches than 2019—as well as a decrease in district court litigation and post-grant proceedings. Below, we review these notable developments and more from 2020. Biosimilar Approvals and Launches in 2020.

Litigation 52

Litigation Settlement Marketing Marketing 52

TorrentFreak

MAY 23, 2024

Tracking carried out by Digital Policy from 2020 currently shows 593 policy changes around the world, with the closely-linked platform intermediary / user-generated content category at 497. In 2019, advertising that promoted games with cash prizes was outlawed on TV, radio, in print, on social media, and all other internet platforms.

Advertising 82

Advertising Advertising Social Media Branding 82

TorrentFreak

MAY 26, 2022

For many image conscious consumer-orientated businesses, a key to commercial success lies in carefully calibrated branding and marketing. Thousands of pirate sites rely on advertising to generate revenue but entertainment companies are keen to highlight the downsides of dealing with them. Other issues are even more tricky.

Advertising 128

Advertising Advertising Branding Brands 128

azrights

MARCH 15, 2021

There are two drivers of brand asset strength: uniqueness and fame. For example, when you see the swoosh logo of the Nike brand you know it represents Nike even though it may be featured on its own with no name accompanying it. If an asset is less famous, it is more likely to be mistakenly attributed to a competitor’s brand.

Branding 52

Branding Brands Branding Trademark 52

The TTABlog

APRIL 22, 2024

Hostess Brands, owner of the registered mark SUZY Q'S for "cake," opposed the application of Holly Sue Williams to register the mark SUZYQ for "Backpacks; Wallets” and “purses," claiming a likelihood of confusion under Section 2(d). Hostess Brands, LLC v. million for the years ended December 31, 2022, 2021 and 2020 respectively.

Branding 44

Branding Brands Branding Social Media 44

TorrentFreak

APRIL 12, 2023

Initially, the site was promoted as a commercial advertising platform but soon transformed into a full-blown piracy portal pulling in millions of visitors each month and generating large sums in advertising revenue. By early 2020, the site’s main domain at 8maple.ru late March 2020. late March 2020.

Intellectual Property 123

Intellectual Property Advertising Advertising Branding 123

43(B)log

SEPTEMBER 28, 2021

Vampire Family Brands, LLC v. MPL Brands, Inc., Unsurprisingly, the trademark claims survive a motion to dismiss, but associated false advertising claims don’t. It seems more like a concession of lack of market penetration if you have to rely on your own website and the PTO’s records to show public recognition!]

False Advertising 45

False Advertising Advertising Advertising Trademark 45

TorrentFreak

JANUARY 24, 2023

. “Digital piracy causes several damages to the market and the entertainment industry is especially affected by it,” the translation reads. For example, there is an impact on the attractiveness of audiovisual products for the advertising market,” it reads. So what can Globo staff do to help?

Reporting 131

Reporting Social Media Advertising Advertising 131

DuetsBlog

OCTOBER 5, 2020

In case you missed it, here is my Trademark Nominative Fair Use of Another’s Logo post from March, leading up to the 2020 AIPLA Annual Spring Meeting. The post 2020 Midwest IP Institute in the Books appeared first on DuetsBlog ®.

Fair Use 59

Fair Use IP Trademark False Advertising 59

43(B)log

APRIL 15, 2024

It provides farmers, ranchers, and butchers with marketing education and technical assistance; incubates “Meat Collectives” across the country; and educates consumers about responsible meat production and consumption practices. GOOD Meat, Inc., 3d - , 2024 WL 1083462, No. 23-cv-04145-RFL (N.D. Disfavors confusion.

False Advertising 64

False Advertising Advertising Advertising Marketing 64

DuetsBlog

JUNE 15, 2020

Well, each of the three are called to mind in Rapala’s 2020 billboard ad campaign. Given the 2020 collection shown above, if you were Chuck Norris, WWCND ? The post Rapala Billboard Ad Collection for 2020 appeared first on DuetsBlog ®. Obi-Wan Kenobi , Chuck Norris , and a Walleye Sandwich have what in common?

Registering Trademarks 52

Registering Trademarks Trademark Branding Brands 52

IPilogue

MARCH 6, 2023

While Louboutin’s products retail for JPY80,000 ($613) and over and fall within the luxury brand market, Eizo’s shoes occupy the affordable or no-name brand markets, with an average retail price of JPY17,000 ($130). The court also took issue with Louboutin’s market research. 2015-29921 ).

IP 59

IP Branding Brands Branding 59

Herbert Smith Freehills

NOVEMBER 7, 2021

Leading global law firm Herbert Smith Freehills has advised CMBC Securities Company Limited and Guotai Junan Securities (Hong Kong) Limited as joint global coordinators of online marketing solutions provider UJU Holding Limited (01948.HK)'s The online short video marketing market in China increased from RMB30.2 1846????????????147%???2025????????7043???????????30.7%?.

Advertising 52

Advertising Advertising Marketing Marketing 52

Technology & Marketing Law Blog

MARCH 13, 2022

Las Vegas Skydiving Adventures offers tandem skydiving under the “Fyrosity” brand. Melwani sells products under the “Royal Silk” brand. More Posts About Keyword Advertising. Google. * Competitive Keyword Advertising Claim Fails–Reflex Media v. It has never offered its services through Groupon.

Trademark 82

Trademark Advertising Advertising Settlement 82

IP and Legal Filings

MARCH 14, 2022

. (“Chanel”), is an iconic fashion company based in New York known for its luxury fashion products and owns rights to several Chanel and CC monograms trademarks associated with the brand design. The brand was not involved with selling second handed or vintage goods. RealReal, Inc. 3d 422 (S.D.N.Y.

False Advertising 52

False Advertising Branding Brands Branding 52

azrights

MAY 10, 2022

Not understanding the role of Brand Names in Business led to China Tang having to rebrand even though they had been using the name for 12 years. Read, listen to podcasts and audio books, take courses such as Brand Tuned to discover better ways to design your business, get clients, and serve your existing ones. Business is hard.

Business 98

Business Branding Brands Branding 98

43(B)log

MAY 2, 2022

28, 2022) Chanel sued What Goes Around Comes Around (WGACA), alleging trademark infringement, false advertising, false association/endorsement, and related NY GBL claims for deceptive/unfair trade practices and false advertising. Until 2017, it also used the hashtag #WGACACHANEL in its social media posts.

False Advertising 59

False Advertising Advertising Advertising Social Media 59

43(B)log

FEBRUARY 28, 2022

Telebrands markets and sells “As Seen on TV” consumer household products via websites, phone numbers, and big box retailers. Telebrands made a pandemic-related effort to market and sell a hand sanitizer product, but retailers were historically reluctant to carry products associated with hemp, so it used “Healthvana” for its hand sanitizer.

False Advertising 64

False Advertising Marketing Marketing Branding 64

Traverse Legal Blog

FEBRUARY 18, 2021

This consumer class action concerns deceptive and unfair business practices by Total Life Changes in the advertisement and sale of its raspberry-flavored Iaso® Instant Tea (its “Raspberry Tea”). Total Life Changes’ tea products are branded through national marketing and advertising campaigns.

Advertising 84

Advertising Advertising Business Branding 84

43(B)log

JANUARY 5, 2024

While multiple witnesses testified as to Plaintiff’s significant marketing and advertising efforts, that alone is not indicative of strength. Another witness] discussed a nearly $5 million effort to rebrand Plaintiff’s global operations as recently as 2020. And they targeted school districts in their marketing.

Branding 59

Branding Brands Branding Marketing 59

43(B)log

NOVEMBER 28, 2022

2, 2022) Before the jury verdict in favor of Monster’s false advertising claim was this opinion resolving evidentiary issues. They weren’t directly asked about the phrase “Super Creatine,” whether participants had prior experiences with or opinions of Bang, or whether they had seen Vital’s advertising in the market.

False Advertising 59

False Advertising Advertising Advertising Social Media 59

The TTABlog

FEBRUARY 16, 2022

It sells ROMA brand frozen pizza in supermarkets in 29 states. million on advertising from 2017-2020, garnering $81 million in revenues from 2015-2020. However, opposer did not provide information regarding its market share or regarding advertising expenditures by its competitors. It spent $2.3

Advertising 89

Advertising Advertising Branding Brands 89

TorrentFreak

NOVEMBER 1, 2021

He was arrested in the Dominican Republic in September 2020 and was deported to the U.S. Among other things, he allegedly advertised and trafficked circumvention devices, while maintaining regular contact with resellers throughout the world. Government which launched a criminal prosecution of three group members. soon after.

Government 139

Government Advertising Advertising Copying 139

43(B)log

SEPTEMBER 7, 2021

Wakefern operates approximately 353 supermarkets under various brands such as ShopRite and Fairway Market across several states, and has a registration for ShopRite. Marchese formed defendant Family Markets for the stated purpose of carrying out a retail supermarket business.

False Advertising 45

False Advertising Advertising Advertising Marketing 45

43(B)log

SEPTEMBER 7, 2021

has offered design and marketing services under the name “Uber” since 1999. And Defendants began saying that they planned to expand into the display-advertising business: putting ads on a vehicle’s digital signage, a rider’s mobile app, and on digital screens like electronic billboards. Uber Technol., 20-cv-2320 (PKC) (S.D.N.Y.

Graphic Design 59

Graphic Design Advertising Advertising Technology 59

The IPKat

NOVEMBER 12, 2021

As a fan of gin, this guest Kat could not help but notice a recent decision of the UK IPO Opposition division involving two “Hare” brands. The application was published for opposition on 27th March 2020. On 26th June 2020, Whittaker’s opposed part of Little Hare Gin’s application. So let’s take a look at what happened.

Branding 112

Branding Brands Branding Public Domain 112

TorrentFreak

NOVEMBER 17, 2022

Investigation Launched in 2020. The investigation began in 2020 following a complaint from the Alliance for Creativity and Entertainment. The service worked under various brands including TV Choice Spain, Great TV Choice, and Best TV Choice. Big Service, Big Money.

Television 94

Television Reporting Advertising Advertising 94

43(B)log

MARCH 18, 2022

Fresh Bourbon allegedly falsely advertises that Fresh Bourbon is the “first black-owned bourbon distillery in Kentucky,” and makes other related false claims, which is allegedly false because it’s not a distillery, which requires both federal (TTB) and Kentucky (KABC) licenses. Fresh Bourbon counterclaimed for Lanham Act false advertising.

False Advertising 69

False Advertising Advertising Advertising Marketing 69

LexBlog IP

JANUARY 17, 2024

In Australia, the burger debate was first brought to our attention in 2020 following a marketing campaign by Hungry Jack’s Pty Ltd ( Hungry Jack’s ) for its limited-edition Big Jack burger. From the Big Mac v Big Jack to the KFC v HFC – 2023 was the year of the burger.

Marketing 52

Marketing Marketing Branding Brands 52

LexBlog IP

MARCH 7, 2022

Moreover, in 2020, TikTok was forced to enter into a global agreement with the National Music Publishers Association (“NMPA”) in response to NMPA’s allegation that at least half of the music on the application was unlicensed and in direct violation of copyright laws. were copyright related.

Copyright 52

Copyright Social Media Music Copyright Infringement 52

43(B)log

NOVEMBER 5, 2021

16, 2021) Previous ruling ; new judge still finds the false advertising claims sufficiently pled. TocMail sued Microsoft for false advertising of its cloud-based cybersecurity software, Safe Links, which competes with TocMail’s cloud-based link scanner, as part of a greater Advanced Threat Protection program that accompanies Office 365.

False Advertising 59

False Advertising Advertising Advertising Marketing 59

IP and Legal Filings

FEBRUARY 7, 2023

In an effort to connect with a younger, tech-savvy consumer base, more and more firms are deciding to debut their products and advertise them electronically through the Metaverse. Their rights will be protected thanks to the metaverse brands’ trademarks. What is the Metaverse?

Trademark 83

Trademark Non-Fungible Tokens Branding Brands 83