[Guest post] Jacquemus x Nike Swoosh Bag: ‘Just Copy It’ or re-appropriation of Nike’s own trade mark?
The IPKat
MARCH 4, 2024
The bag was first launched on Jacquemus’ Instagram account and stirred an intense debate among the brands’ audience. This time, Katfriend Spyridon Sipetas (Stockholm University) tells the story of a collaboration – the one between Jacquemus and Nike – that has been already plagued with accusations of copying.
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