TorrentFreak

MARCH 16, 2022

In a world that’s dominated by viral social media posts and catchy headlines, branding is everything. Last week we noticed that one of the most iconic file-sharing brands was making headlines once again. The original trademarks have expired and the NFT website uses a new logo, so they can use the brand.

Branding 143

Branding Brands Branding Due Diligence 143

Corsearch

NOVEMBER 15, 2022

For brands and rights holders, these technologies mean a change in consumer behavior, a shift towards more immersive digital engagement with their customers, and an array of new business opportunities. However, we’re already observing complex IP and brand protection challenges, and it’s important businesses plan their strategies carefully.

Branding 52

Branding Brands Branding Non-Fungible Tokens 52

Corsearch

SEPTEMBER 28, 2023

Intellectual property rights are defined as legal rights that protect the ownership of artistic, literary, and other creative works. Design Rights Design rights encompass exclusive legal safeguards for the physical appearance of products, spanning 3D forms, 2D patterns, and logos that denote a particular brand.

Branding 59

Branding Brands Branding Intellectual Property 59

LexBlog IP

AUGUST 16, 2023

In the fast-paced world of commerce, where imitation and unauthorized use can compromise a brand’s integrity, safeguarding your unique identity is of paramount importance. Establishing Legal Ownership and Exclusivity Trademark registration establishes your legal ownership over a distinctive mark.

Branding 40

Branding Brands Branding Registration 40

LexBlog IP

OCTOBER 10, 2023

So if graffiti can be protected, does one need permission from the artist to photograph the work and then “publish” it to a social media platform? What if the social media account is used to promote the account owner’s own goods or services, or a third party’s brand?

Social Media 52

Social Media Art Fair Use Moral Rights 52

Corsearch

NOVEMBER 15, 2022

If you were told 15 years ago that a personal post on your social media could be worth millions of dollars, would you believe it? With brands continuing to explore the opportunities offered by the digital world, do NFTs present a new type of commercial opportunity or a threat? Or is the answer somewhere in between?

Branding 52

Branding Brands Branding Non-Fungible Tokens 52

Corsearch

AUGUST 2, 2023

Your business has likely collectively spent countless hours and resources to build a strong brand presence on Amazon. However, counterfeiters will continuously undermine these efforts by listing counterfeit products and passing them off under your brand name. However, they can be useful to tackle lookalikes on marketplaces.

Branding 52

Branding Brands Branding Reporting 52

LexBlog IP

DECEMBER 3, 2021

Branding has become more important than ever, particularly in developing an online presence through search engines, various online platforms, and social media. Further, the rise of the “influencer” has opened additional opportunities to deliver brands and products to targeted demographics.

Branding 52

Branding Brands Branding Intellectual Property 52

IPilogue

NOVEMBER 18, 2022

On October 25, 2022, following a string of antisemitic remarks and hate speech from Ye (formerly known as Kanye West) on social media, Adidas announced their decision to terminate their co-branding partnership with Ye and end production of all Yeezy branded products. While Ye’s company, Mascotte Holdings Inc.

Business 131

Business Contracts Branding Brands 131

Erik K Pelton

MARCH 9, 2021

Then they received a cease-and-desist letter: another company had already registered the identical brand name for the identical services. So they not only had an unprotected trademark, they had skipped some critical steps in the brand protection process. But there’s also the damage to the brand that comes with the change.

Cease and Desist 130

Cease and Desist Trademark Social Media Branding 130

Kashishipr

APRIL 13, 2022

The dramatic rise in e-commerce in the last two decades saw many brand and business owners struggling to safeguard their Intellectual Property (IP) assets in cyberspace, starting from domain names and then going onto social media handles. A Comprehensive Approach to IPRs.

Intellectual Property 116

Intellectual Property IP Non-Fungible Tokens Branding 116

Traverse Legal Blog

APRIL 19, 2022

I am doing this series because I have been unable to find any other comprehensive content on the web or youtube that lays out a detailed and viable playbook for brands and celebrities to protect their names, slogans, and marks against Web3 cybersquatting. If you are a brand or trademark attorney, you may already know about cybersquatting.

Branding 140

Branding Brands Branding Trademark 140

IPilogue

MARCH 1, 2022

On the one hand, social media has enabled global sharing of news and creative media. This article was prompted in part by Tabathia, also known as The Adorned Fox (“TAF”), whose post on trademarking her brand spurred me to reach out and learn more about her experience. It definitely got my accounts where they are today.

Social Media 106

Social Media IP Business Branding 106

43(B)log

MAY 19, 2023

WowWee’s Vice President of Brand Development & Creative Strategy, Sydney Wiseman, used her WowWee email address to create a Roblox user account and used her Roblox account to promote My Avastars dolls on social media, including videos on her TikTok account. This was enough survive the motion to dismiss.

Copying 94

Copying False Advertising Social Media Advertising 94

IP Tech Blog

MAY 19, 2023

According to the UK’s Department for Digital, Culture, Media and Sport report on influencer culture , the global sector is expected to grow from $6.0 Influencer marketing offers brands a unique opportunity to target and connect with online communities, using a personalized approach. billion in 2020 to $24.1

Marketing 57

Marketing Marketing Branding Brands 57

Corsearch

FEBRUARY 14, 2023

A trademark is not just a means of securing and protecting a brand name, it is also a valuable business asset. It’s no surprise then that is a constant race to seek trademark ownership and registration of popular holiday names — but is owning a holiday name even possible? Can you trademark a holiday name?

Trademark 52

Trademark Non-Fungible Tokens IP Branding 52

Erik K Pelton

AUGUST 10, 2020

Another important aspect of the trademark application is asserting the proper ownership of the application. But an application with incorrect ownership could be null and void or worthless, so it is important to get the ownership correct. You actually get more when you file for just the words if you can.

Trademark 130

Trademark Ownership Social Media Editing 130

Technology & Marketing Law Blog

MARCH 10, 2022

Defendants also managed the social media presence of the “La Baguette” business, which primarily consisted of a Facebook page. Moore, Find Out Who Your Friends Are: A Framework for Determining Whether Employees’ Social Media Followers Follow Them to A New Job, 39 CAMPBELL L. See generally, Christopher A.

Social Media 83

Social Media Contracts Ownership Business 83

Kashishipr

JULY 21, 2021

Consumers are shifting their preferences from physical to the online mode today, and to meet this demand, several brands have started working towards optimizing their online presence, protecting their brand equity, and driving profitable e-commerce sales growth. Dealing with the Challenge.

Branding 105

Branding Brands Branding Cease and Desist 105

Corsearch

FEBRUARY 29, 2024

Brands are often targeted by bad actors looking to make a quick profit by stealing intellectual property and exploiting consumers. But we also explain the most effective approach: using AI-fueled and expert-led brand protection solutions to save time and ensure a sustained reduction in infringement across marketplaces.

Branding 59

Branding Brands Branding Intellectual Property 59

LexBlog IP

MARCH 9, 2023

The highly anticipated jury verdict in the Hermès litigation over MetaBirkins NFTs has some important takeaways for both artists and sellers of NFTs as well as brand owners. Below are some takeaways for both artists and sellers of NFTs, as well as brand owners. Ownership of trademark rights is not contingent on a registration.

Litigation 52

Litigation Artistic Work Branding Brands 52

SpicyIP

AUGUST 22, 2021

Writing this post in the context of PV Sindhu’s success at the Tokyo Olympics and how that has spurred companies who do not sponsor her to put up congratulatory messages on social media with their brand logos and while using her images, Satchit analyses the discourse on the right to publicity surrounding the issue.

Personality Rights 119

Personality Rights Reporting Social Media Branding 119

JIPEL Copyright Blog

MARCH 16, 2022

The most recent of them is the metaverse, and similar to what has happened to other parallel realities such as video games and social media, the metaverse is being invaded by fashion brands. The new gems being mined are the non-fungible tokens (NFTs), which are already at the center of several trademark battles.

Trademark 40

Trademark Non-Fungible Tokens Branding Brands 40

CopyrightsWorld

JULY 2, 2021

Where did copyright ownership help you? If you are a writer, copyright ownership could have allowed you to self publish your book. If you are an influencer or online educator, SocialProtect could have helped you prove proof of ownership in a court of law against a big brand that plagiarized your original content.

Social Media 52

Social Media Ownership Blogging Copyright 52

IP and Legal Filings

MAY 17, 2024

The IT (Intermediary Guidelines and Digital Media Ethics) Rules place responsibility on the Social Media Intermediaries to ensure that no prohibited content is allowed to be published or circulated on their platforms. The aspect of ownership in this regard narrows the scope of the application of Copyright Act.

Personality Rights 74

Personality Rights Intellectual Property Social Media Intellectual Property Law 74

IPilogue

AUGUST 16, 2022

August asserts that the Defendant, AirG Inc, a Canadian social media brand, committed copyright infringement by reproducing six of Pugliese’s Jennifer Lopez photos on their website without permission. Federal Court Dismisses Copyright Claim Due to Plaintiff’s Failure to Establish Ownership: [link]. Further Reading.

Copyright Infringement 104

Copyright Infringement Copyright Registration Social Media 104

Technology & Marketing Law Blog

MAY 30, 2023

The categorization of social media accounts into “business” and “personal” accounts was a hot issue a decade ago, when states across the country passed laws to protect employees from invasive employer demands to access or control their personal social media accounts.

Social Media 82

Social Media Ownership Marketing Marketing 82

The IPKat

JANUARY 2, 2022

The dispute raised questions about a long-debated issue, namely the unauthorized use of images first posted on Instagram and other social media platforms (particularly in light of social media platforms' terms and conditions that allow authors to grant an implied license to repost their works on the platform).

Blogging 126

Blogging IP Non-Fungible Tokens Cease and Desist 126

Fish & Richardson Trademark & Copyright Thoughts

JUNE 16, 2022

As major fashion brands launch their own non-fungible tokens, others are testing the limits of trademark enforcement in the digital realm, say Cynthia Walden and Sarah Kelleher of Fish & Richardson. NFTs are data units stored on a blockchain used to transfer ownership of physical items or digital media with smart contracts.

Non-Fungible Tokens 40

Non-Fungible Tokens Intellectual Property Trademark Branding 40

The IPKat

JUNE 13, 2022

Despite the uncertainty around the long-term success of NFTs, we have certainly seen a “land grab” from brands filing trade marks, including ITV (for LOVE ISLAND), Heineken and even The Empire State Building [Katpost with details from Becky Knott here ]. The terms of ownership and remuneration vary between platforms.

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Non-Fungible Tokens Advertising Advertising Ownership 140

LexBlog IP

JULY 26, 2022

DSPs also plug into and engage with many other types of ad tech platforms, including sell-side platforms and exchanges, data providers, ad servers, and various measurement, brand safety and verification providers. The agreements governing transactions in this space must address the collection, ownership and use of this data.

Advertising 52

Advertising Advertising Branding Brands 52

Kluwer Copyright Blog

JULY 5, 2022

According to Dr Guadamuz, the main metaverse companies can be divided into three groups: (1) games companies and social media giants (creating private metaverses that are closed and wall guarded); (2) open metaverse developers (providing open-source decentralised standards); and (3) independent developers with some basic funding (e.g.,

Ownership 55

Ownership IP Non-Fungible Tokens Intellectual Property 55

IP Tech Blog

JANUARY 4, 2023

Through the secure blockchain technology, NFTs allow the creation and sale of exclusive and limited content in the form of collectible digital assets that can be transported on multiple media such as images, videos, or music. Ownership and Enforcement. Copyright Ownership. Two ideas of ownership have emerged under copyrights.

IP 109

IP Ownership Non-Fungible Tokens Copyright Law 109

LexBlog IP

NOVEMBER 17, 2021

Kaira’s brand AMUL is internationally renowned and India’s largest food brand. First, Kaira provided evidence of the goodwill that the AMUL brand and designs have acquired globally and in Canada. Kaira produces milk products. Kaira is based in India, has been in operation since 1946 and has over 3.2

False Advertising 40

False Advertising Social Media Trademark Branding 40

LexBlog IP

DECEMBER 26, 2023

used in those generated logos retain the ownership to that original art and do not give you a license to use it exclusively. I made a logo for Bob’s Burgers for selling burgers on Tailor Brands’ logo maker website. That doesn’t mean you’re in the clear for ownership and registration, however.

Designs 52

Designs Design Trademark Copyright 52

Dragons' Den

APRIL 6, 2023

With healthy sales on Amazon attributed to social media platform Tik Tok, Laura charmed the Dragons with her talk of loving numbers and having solid IP protection. Their product is a refillable sponge and rollerball-based sunscreen applicator that makes it easier for children to apply sunscreen themselves.

Designs 52

Designs Design IP Business 52

Intepat

JUNE 13, 2024

For example, the fashion industry faces significant issues with fast fashion brands quickly replicating runway designs and selling them online before the original creators can commercialize their work. At the same time, trademark counterfeiting entails the unauthorized use of a brand’s logo, name, or distinctive symbols.

Designs 52

Designs Design Branding Brands 52