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Is Your Brand Seaworthy?

Erik K Pelton

The following is an edited transcript of my video, Is Your Brand Seaworthy? Is your brand seaworthy? You’ll see what I’m talking about with my comparison of trademark and brand protection to a strong ship navigating the ocean waters.

Branding 147
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Global Brand Protection – How to Manage an Anti-Counterfeiting Program

IP Tech Blog

For every successful brand, it is critical to properly protect and to productively develop and use the underlying intellectual property (IP) in that brand to ensure its long-term growth. Trademark and registered design portfolio It goes without saying: maintaining a comprehensive trademark portfolio is key.

Branding 101
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New Deadline for Trademark Office Actions

LexBlog IP

Starting on December 3, 2022, the new deadline for trademark Office Actions is three months. Recently, the United States Patent and Trademark Office (“USPTO”) amended its Rules of Practice under the Trademark Modernization Act (“TMA”) of 2020. Service: Office Action Responses.

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Global Brand Protection – How to Manage an Anti-Counterfeiting Program

LexBlog IP

For every successful brand, it is critical to properly protect and to productively develop and use the underlying intellectual property (IP) in that brand to ensure its long-term growth. Trademark and registered design portfolio It goes without saying: maintaining a comprehensive trademark portfolio is key.

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SPB’s Paolo Beconcini Covers Global Counterfeiting and the Importance of Protecting Your Brand in China

IP Tech Blog

Action in China can be an important tool for combating these problems. Paolo shares his first-hand experience with raids and enforcement in China over the years and how brands can find the right strategy to enforce their brand in China. Civil enforcement, you go to court against an infringer of the trademarks.

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Protecting Your Brand: Don’t Trust Your Trademark To Just Anyone

LexBlog IP

Safeguard Your Brand: How Choosing the Wrong Trademark Lawyer Can Kill Your Brand @media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6402f22ad89cf2570{display: 80 (1950) trademark rights were lost because the mark ESCALATOR had become generic and therefore lost its trademark status.

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SPB’s Paolo Beconcini Covers Global Counterfeiting and the Importance of Protecting Your Brand in China

LexBlog IP

Action in China can be an important tool for combating these problems. Paolo shares his first-hand experience with raids and enforcement in China over the years and how brands can find the right strategy to enforce their brand in China. Civil enforcement, you go to court against an infringer of the trademarks.