IAM Magazine

FEBRUARY 2, 2022

In a social media-driven world, it is imperative that morality clauses are effectively drafted to safeguard the public image of a company’s brand. In Russia, there are several provisions by which a morality clause may be enforced to achieve this aim.

Social Media 52

Social Media Branding Brands Branding 52

Corsearch

FEBRUARY 15, 2024

X (formerly Twitter) is one of the most popular social media platforms for businesses and individuals, with around 335 million monthly active users worldwide. Allowing brands to connect with their consumers and establish a recognizable online presence, it is a crucial platform to reach audiences on a global scale.

Branding 59

Branding Brands Branding Social Media 59

Corsearch

DECEMBER 13, 2023

Counterfeiting is but one threat that consumers and brands face. Brands now face a rising tide of phishing and brand impersonation designed to mislead and defraud consumers. Background Almost on daily basis brands receive reports on phishing email or websites.

Branding 52

Branding Brands Branding Social Media 52

Plagiarism Today

FEBRUARY 2, 2022

1: Sony Music Ends Copyright Fight with Gymshark Over Social Media Posts. First off today, Blake Brittain at Reuters reports that Sony Music and UK fitness apparel brand Gymshark have settled their lawsuit over Gymshark’s alleged use of Sony’s music in social media posts. However, the U.S.

Social Media 189

Social Media Music Settlement Plagiarism 189

TorrentFreak

JANUARY 31, 2024

The USTR’s report aims to motivate governments and various players in the private sector to take appropriate action, wherever that’s possible, to disrupt and limit infringement. Russia-based trio Rapidgator (file-hosting), RuTracker (torrents) and VK, the largest social media platform in Russia, also maintain their spots.

Reporting 96

Reporting Marketing Marketing Social Media 96

Plagiarism Today

AUGUST 5, 2021

First off today, Leslie MacKinnon at iPolitics reports that the Canadian Supreme Court has ruled unanimously that York University cannot be held liable for its failure to pay a collective licensing fee that it did not agree to pay. 2: Now Sony Music Sues Energy Drink Brand Bang Over Unlicensed Music in Social Media Videos.

Social Media 246

Social Media Music Copyright Infringement Licensing 246

TorrentFreak

JANUARY 24, 2023

When BBB fans aren’t glued to their TVs waiting for the drama to unfold, many can be found on social media, usually speculating about what comes next, based on what they’ve just seen. According to an internal communication leaked to local media outlet TVPop , the position may have changed for BBB23.

Reporting 132

Reporting Social Media Advertising Advertising 132

IP Tech Blog

NOVEMBER 28, 2022

Over the past few years the UK’s Competition and Markets Authority (CMA) has been actively taking steps to address consumer protection concerns with sponsorships and endorsements within social media posts that have not been clearly disclosed. Social media platforms. Proactively promote and facilitate compliance by brands.

Branding 52

Branding Brands Branding Social Media 52

TorrentFreak

JANUARY 21, 2023

This call is backed by a recent report from brand protection company Corsearch. However, the host is not readily identifiable and Cloudflare is most closely associated with 49% of websites notified for delisting by Corsearch,” the report notes. Besides pirate sites, the report also links Cloudflare to trademarking.

Reporting 122

Reporting Social Media Marketing Marketing 122

LexBlog IP

NOVEMBER 28, 2022

Over the past few years the UK’s Competition and Markets Authority (CMA) has been actively taking steps to address consumer protection concerns with sponsorships and endorsements within social media posts that have not been clearly disclosed. Social media platforms.

Branding 52

Branding Brands Branding Social Media 52

The IPKat

NOVEMBER 9, 2021

The event was, as ever, chaired by PermaKat Prof Dr Eleonora Rosati together with Giulia Gasparin, and the calibre and range of the speakers was bound to result in lively discussion; with panellists from marketplaces such as Amazon, Zalando and Etsy engaging in discussion with brand and consumer voices as well as private practice lawyers.

Reporting 127

Reporting Law Due Diligence Branding 127

Corsearch

JULY 18, 2023

Millions across the globe have flocked to Instagram Threads – the newest social media platform on the block. But, just how safe is it for consumers and brands? What threats do brands face on Instagram Threads? How can brands protect their IP and consumer safety on Instagram Threads? billion- strong user base [1].

Social Media 52

Social Media Branding Brands Branding 52

Corsearch

AUGUST 24, 2023

In this blog, we outline the tools you can use to protect your brand reputation and prevent consumer confusion. Counterfeits Counterfeiting is a specific type of trademark infringement where exact copies of registered trademarks on products are used to deceive customers into believing they are buying from the original brand.

Branding 52

Branding Brands Branding Copyright Infringement 52

Corsearch

MAY 10, 2024

The first phase includes more powerful AI image algorithms for greatly increased discovery of issues, a complete enforcement and workflow upgrade for marketplaces and social media, as well as a new slick, modern user interface. Corsearch Zeal is now available for all Talisman customers utilising marketplaces and social media.

Social Media 52

Social Media Branding Brands Branding 52

LexBlog IP

AUGUST 7, 2023

The Center for Countering Digital Hate is a not for profit organization that publishes reports on among other things, hate speech and disinformation on social media. For example, it alleges that 12 posters are responsible for two thirds of the anti-vax content on social media. Are the reports advertisements?

Social Media 52

Social Media Reporting Contracts False Advertising 52

Corsearch

APRIL 19, 2023

With Gen Z ambivalent on the cost of counterfeiting to legitimate brands – and often actively seeking fakes out – how can brands educate consumers about their societal harms? Typically defined as people born between 1997 and 2012, Gen Z are seen by many brands as the number one audience to connect with online.

Branding 40

Branding Brands Branding Social Media 40

Corsearch

AUGUST 14, 2023

By following a series of steps, you can safeguard your brand reputation and prevent consumers from being misled. Counterfeiting is one form of trademark infringement, where exact copies of registered trademarks are used to deceive customers and pass off as your brand. Send the NOCI to vero@ebay.com or fax (801) 757-9521.

Branding 52

Branding Brands Branding Intellectual Property 52

Corsearch

AUGUST 2, 2023

Your business has likely collectively spent countless hours and resources to build a strong brand presence on Amazon. However, counterfeiters will continuously undermine these efforts by listing counterfeit products and passing them off under your brand name. However, they can be useful to tackle lookalikes on marketplaces.

Branding 52

Branding Brands Branding Reporting 52

Corsearch

NOVEMBER 15, 2022

For brands and rights holders, these technologies mean a change in consumer behavior, a shift towards more immersive digital engagement with their customers, and an array of new business opportunities. However, we’re already observing complex IP and brand protection challenges, and it’s important businesses plan their strategies carefully.

Branding 52

Branding Brands Branding Non-Fungible Tokens 52

Corsearch

FEBRUARY 16, 2024

AstraZeneca’s brand protection journey is one of close collaboration, ‘learning by doing’, and adaptation in the face of new threats. Table of contents : • The start of AstraZeneca’s brand protection journey • Illegally diverted medicines, scams, and counterfeits – where does AstraZeneca focus its efforts? •

Branding 52

Branding Brands Branding Marketing 52

Corsearch

SEPTEMBER 28, 2023

Within the realm of trademark infringement, counterfeiting emerges as a specific violation, wherein individuals or enterprises replicate registered trademarks verbatim to deceive customers, masquerading these imitations as genuine products from your brand. The following outlines the steps for submitting an infringement complaint on Alibaba.

Branding 59

Branding Brands Branding Intellectual Property 59

Corsearch

NOVEMBER 15, 2022

If you were told 15 years ago that a personal post on your social media could be worth millions of dollars, would you believe it? With brands continuing to explore the opportunities offered by the digital world, do NFTs present a new type of commercial opportunity or a threat? Or is the answer somewhere in between?

Branding 52

Branding Brands Branding Non-Fungible Tokens 52

IP Tech Blog

MARCH 20, 2023

“[N]o legacy is so rich as honesty” 1 might fairly summarize the Federal Trade Commission (FTC)’s theme to the advertising industry for 2023, as gleaned from the National Advertising Division (NAD) 2022 Annual Report. Takeaways The NAD Report and pending FTC rulemaking certainly foreshadow an exciting year ahead in the advertising world.

Advertising 62

Advertising Advertising Reporting Privacy 62

Corsearch

JANUARY 23, 2024

Authentic products are being diverted from authorized channels and sold outside of the manufacturer’s control, posing significant challenges for brands, retailers, and consumers alike. Consumers may perceive the brand as less exclusive or high-quality if they can easily find authentic products at significantly lower prices.

Marketing 59

Marketing Marketing Social Media Branding 59

Corsearch

JULY 11, 2023

Counterfeit tequila can pose risks to consumer health, brand reputation, and even manufacturers’ legal standing. Therefore, it is essential to be aware of the risks and take measures to protect your brand and your customers. Counterfeiters are using transparent packaging which closely resembles that used by genuine brands.

Branding 40

Branding Brands Branding Social Media 40

IP and Legal Filings

MARCH 5, 2024

Introduction In today’s digital economy, trademarks play an important role in developing a brand’s identity, establishing customer trust, and assuring market competition. Corporations must establish online identities, such as logos, slogans, product names, and brands, to build consumer awareness, loyalty, and trust.

Trademark 83

Trademark Social Media Advertising Advertising 83

LexBlog IP

DECEMBER 3, 2021

Branding has become more important than ever, particularly in developing an online presence through search engines, various online platforms, and social media. Further, the rise of the “influencer” has opened additional opportunities to deliver brands and products to targeted demographics.

Branding 52

Branding Brands Branding Intellectual Property 52

IPilogue

NOVEMBER 18, 2022

On October 25, 2022, following a string of antisemitic remarks and hate speech from Ye (formerly known as Kanye West) on social media, Adidas announced their decision to terminate their co-branding partnership with Ye and end production of all Yeezy branded products. While Ye’s company, Mascotte Holdings Inc.

Business 131

Business Contracts Branding Brands 131

Michael Geist

FEBRUARY 22, 2024

Further, as reported earlier this week, the governance framework from the 2021 consultation will resurface with a complaints mechanism overseen by a digital safety commissioner. Awful but lawful content – including misinformation or disinformation – is unlikely to be part of the bill.

Social Media 121

Social Media Privacy Government Technology 121

SpicyIP

JUNE 17, 2022

As reported , Revlon, the iconic cosmetics brand, has filed for bankruptcy. The New-York based cosmetics company reportedly struggled due to competition from other established brands as well as a host of small companies that use social media. Image from here.

Trademark 126

Trademark Social Media Branding Brands 126

43(B)log

JUNE 21, 2023

5, 2023) Hicks alleged that defendant, a California agricultural corporation, misrepresented the environmental impact of its farming practices through its advertising and “Inaugural Report on Environmental, Social and Governance Actions.” The court found that the commercial speech exception applied to the ESG report.

Law 72

Law Social Media Reporting Business 72

LexBlog IP

FEBRUARY 16, 2024

Seyfarth Synopsis : Collaborations with athletes, actors, and singers have always been a great way for companies to grow their brand recognition and create profitable products. With the Super Bowl (and, of course, its famed commercials) last weekend, we saw new collaborations between celebrities and brands.

Social Media 52

Social Media Intellectual Property Contracts Branding 52

TorrentFreak

OCTOBER 31, 2022

This growth is facilitated by users who openly advertise the site on social media, TikTok included. While the Authors Guild doesn’t recommend branding the platform as a notorious market, the social media platform responded to these and other rightsholder complaints in a letter to the USTR. TikTok Responds.

Social Media 138

Social Media Publishing Intellectual Property Marketing 138

LexBlog IP

MARCH 20, 2023

“[N]o legacy is so rich as honesty” 1 might fairly summarize the Federal Trade Commission (FTC)’s theme to the advertising industry for 2023, as gleaned from the National Advertising Division (NAD) 2022 Annual Report. Nothing less will do.

Advertising 52

Advertising Advertising Reporting Privacy 52

Olartemoure Blog

MARCH 16, 2021

If you need brand protection in Colombia, this information might be useful: Colombian Customs’ Authorities issue alerts by email. Create trademark alerts for your main brands, block them on Google, Twitter, Facebook, Instagram, and other social media. Request verification of your account from social media.

Cease and Desist 98

Cease and Desist Social Media Copying Branding 98

TorrentFreak

MAY 17, 2023

Multi-point, ongoing collisions between rightsholders, pirate sites, pirates and copyright law, are what fuel our daily reporting. That’s highly relevant information but when the Agency of Cultural Affairs was alerted to the buzz on social media, the information was immediately taken down.

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Reporting Social Media Marketing Marketing 119

IPilogue

DECEMBER 1, 2021

When reports about Facebook’s plan to change its corporate name hit the internet, branding experts offered their theories about the driving force behind the social media giant’s decision to rebrand itself. As part of the course requirements, students were asked to write a blog on a topic of their choice. Conclusion.

Business 111

Business Trademark Social Media Registration 111