Erik K Pelton

JANUARY 25, 2024

The following is an edited transcript of my video #1 Tip When Applying For Trademark Registration Of all of these tips that I’ve given—probably hundreds over the years—there’s one that is far and away the most important when applying for trademark registration. And it’s simple.

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Registration Trademark Editing 130

Erik K Pelton

DECEMBER 19, 2022

The following is an edited transcript of my video Why Restaurants Need Trademark Protection. I’ve been blessed to work with filing more than 200 trademark applications for restaurant services. Most restaurants do not have registered trademarks. I love restaurants for many reasons.

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Registration Trademark Social Media Branding 299

Erik K Pelton

DECEMBER 28, 2023

The following is an edited transcript of my video Top Tips for Avoiding Trademark Scams No matter how many times I speak, post, and warn about them, scams are everywhere, and I get messages from people who are receiving scams almost every week. Tip #1 for avoiding trademark scams is know your registration renewal dates.

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Trademark Editing Registration 130

Erik K Pelton

FEBRUARY 26, 2024

The following is an edited transcript of my video Trademark Lessons from The Bear. Here’s a few trademark lessons that we can learn from The Bear. I’ve been in the world of trademarks for 25 years. The world of trademarks can feature stress and drama. We can relate that to the world of trademarks.

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Trademark Registration Television Editing 130

Erik K Pelton

OCTOBER 16, 2023

The following is an edited transcript of our video Trademark Refusal: Genericness. Once you apply for a trademark at the USPTO, there are numerous grounds on which your mark can be refused registration, one of which is a claim that your mark is generic.

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Trademark Editing Branding Brands 130

Erik K Pelton

JANUARY 11, 2024

The following is an edited transcript of my video 3 Things I’ve Learned Teaching Trademarks I’ve been teaching for the last few years at Howard University School of Law, where I teach and supervise the trademark clinic course. I want to share three things that I’ve learned teaching about trademarks.

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Technology & Marketing Law Blog

JULY 12, 2022

I’m pleased to announce the 2022 edition (13th edition) of my Internet Law casebook, Internet Law: Cases & Materials. As usual, I made many hundreds of updates and edits throughout the book. Some things I didn’t include in this edition, despite their seeming importance: hiQ v. Trademarks and Domain Names.

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Editing Law Social Media Privacy 139

Erik K Pelton

FEBRUARY 20, 2024

The following is an edited transcript of my video All About the New USPTO Trademark Search System. At the end of November, 2023, the USPTO launched a brand new search platform for their trademark database. The new system is called Trademark Search. For more resources and information about searching trademarks, see here.

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Trademark Editing Branding Brands 130

Erik K Pelton

OCTOBER 19, 2023

The following is an edited transcript of our video Trademark Application Expert Tips. Five trademark application tips If saving money is a consideration, think about applying only for your core goods and services. You’re using the trademark in connection with whatever goods or services you plan on applying for.

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Kashishipr

AUGUST 25, 2021

Several times, we see that luxury brands come up with limited edition products, whether it is cars, watches, cosmetics, chocolates, electronics, etc., Protection for Limited Edition Products under Trademark Law. This issue was very recently seen in the case of the limited-edition Ferrari 250 GTO.

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Editing Law IP Designs 105

Erik K Pelton

SEPTEMBER 21, 2023

The following is an edited transcript of our video The Importance of International Trademark Registration. We are often asked, “Why should I apply to register my trademark in other countries?” The post International Trademark Registration: why and when appeared first on Erik M Pelton & Associates, PLLC.

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Registration Trademark Editing Branding 130

IP Law 360

MARCH 7, 2023

A Stanford professor on Tuesday told a California jury considering claims that TikTok's "Stitch" feature infringes the trademark of London editing house Stitch Editing Ltd.

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Technology & Marketing Law Blog

AUGUST 2, 2021

I’m pleased to announce the 2021 edition of my Internet Law casebook, Internet Law: Cases & Materials. If I counted editions, this would be the 12th edition. Trademarks and Domain Names. Trademark FAQs. Trademark Glossary. Review: Google’s Trademark Policy [[link]. Section 512(c) Cheat Sheet.

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Editing Law Privacy Contracts 145

Erik K Pelton

AUGUST 1, 2023

The following is an edited transcript of my video 3 Things I’ve Learned Teaching Trademarks. When teaching about trademarks, about the fundamentals and the principles, and really about the framework for analysis and how to use your judgment within that framework to evaluate possible conflicts and other trademark issues.

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Trademark Editing Branding Brands 130

Erik K Pelton

AUGUST 24, 2023

The following is an edited transcript of my video Will AI Change Trademarks ? And yet, they only filed the trademark application for ChatGPT a few weeks ago, and they only filed for OpenAI last year. And yet, they only filed the trademark application for ChatGPT a few weeks ago, and they only filed for OpenAI last year.

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Trademark Registering Trademarks Art Editing 130

Erik K Pelton

DECEMBER 8, 2022

The following is an edited transcript of my video “Can an Emoji Also Be a Trademark?” People often ask me, “Can I register an emoji as a trademark?” The purpose of trademark law is to indicate the source of a product or service. The post Can an Emoji Be Registered as a Trademark?

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Trademark Social Media Editing Trademark Law 182

Erik K Pelton

JULY 25, 2023

The following is an edited transcript of my video Will AI Change Trademarks? Let’s discuss artificial intelligence (AI) in general, and whether it’s going to affect and impact the world of trademarks, and filing and registering trademarks. The post What Will AI Do to Trademarks? I have no such fears.

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Trademark Registering Trademarks Editing Art 130

Erik K Pelton

JANUARY 24, 2023

The following is an edited transcript of my video Trademarks: Measure Twice, Cut Once. What could carpentry and trademarks possibly have in common? This applies to the world of trademarks as well. So just like in carpentry, when it comes to your trademark, measure twice, cut once.

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IP Law 360

MARCH 8, 2023

An attorney for Stitch Editing told a California federal jury during closing arguments on Wednesday that the trademark infringement trial evidence showed TikTok named its video editing tool "Stitch" because it wanted to "hitch their wagon" to his client's valuable name, while a TikTok lawyer said the word is generic.

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Editing Trademark 73

Erik K Pelton

JANUARY 16, 2023

The following is an edited transcript of my video What Are Common Law Trademark Rights? What are common law trademark rights? These are rights that a business receives from using a trademark, brand name, logo, slogan, or some other indicator or source without registering it. There are limitations.

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Trademark Law Registration Editing 147

Erik K Pelton

OCTOBER 7, 2022

The following is an edited transcript of my video #1 Tip When Applying For Trademark Registration. It’s risky to apply for a trademark anytime. Working with a trademark attorney reduces those risks considerably, and therefore the R.O.T.I There are fees, costs, time involved.

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Trademark Registration Editing 147

Olartemoure Blog

OCTOBER 20, 2022

A new edition of the International Classification of Goods and Services for the Purposes of the Registration of Trademarks (“Nice Classification”) will enter into force on January 1st, 2023. This twelfth edition includes several changes.

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Editing Non-Fungible Tokens Intellectual Property Trademark 52

Erik K Pelton

JUNE 27, 2023

The following is an edited transcript of my video Trademark Registration Provides Double Protection. Trademark registration is such a valuable tool to protect a brand that it actually offers double protection, both before and after an incident occurs, should one happen.

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Registration Branding Brands Branding 130

Technology & Marketing Law Blog

AUGUST 11, 2022

Rebecca Tushnet and I are pleased to announce the sixth edition of our casebook, Advertising & Marketing Law: Cases & Materials. Buyers of the hard copy can also get a free PDF file by emailing me a copy of their receipt showing which edition they bought. What Changed from the Fifth to the Sixth Editions? Price: $12.

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Editing Advertising Advertising Marketing 119

Erik K Pelton

FEBRUARY 13, 2023

The following is an edited transcript of my video What is the Trademark Public Advisory Committee (TPAC)? The Trademark Public Advisory Committee (TPAC) is a public committee commissioned by the USPTO that helps advise and give feedback on important issues. The post What is the Trademark Public Advisory Committee (TPAC)?

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Trademark Intellectual Property Editing 147

Erik K Pelton

AUGUST 17, 2023

The following is an edited transcript of my video Filing Your Trademark Application Early: A Cautionary Tale. It’s very important to file your trademark for protection as early as possible for a variety of reasons. They did not think about national trademark protection.

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Trademark Branding Brands Branding 130

Erik K Pelton

JANUARY 9, 2023

The following is an edited transcript of my video Protecting a Law Firm Brand. We’ve actually worked with some trademark and IP law firms because—believe it or not—law firms sometimes get in disputes over brand names, just like other businesses, and we feel blessed that other firms have come to us to help protect their brand.

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Branding Brands Branding Law 147

Erik K Pelton

NOVEMBER 13, 2023

The following is an edited transcript of our video Why Some Trademarks Receive More Protection Than Others Not all trademarks are created equally. The post Some Trademarks Receive More Protection Than Others – Here’s Why appeared first on Erik M Pelton & Associates, PLLC.

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Trademark Branding Brands Branding 130

Erik K Pelton

NOVEMBER 27, 2023

The following is an edited transcript of our video The WIPO Madrid Protocol’s International Trademark Filing System Part 2. [ The following is an edited transcript of our video The WIPO Madrid Protocol’s International Trademark Filing System Part 2. [ For Part 1, see here. For Part 1, see here.

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Erik K Pelton

NOVEMBER 18, 2022

The following is an edited transcript of my video The Golden Ratio of Trademark Protection. We love sunflowers at Erik M Pelton & Associates as a symbol of growth and renewal, and tie that into trademark and brand protection. We can apply it to trademark protection as well.

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Trademark Branding Brands Branding 147

Erik K Pelton

JULY 5, 2022

The following is an edited transcript of my video The Trademark Scam Decision Tree. Past listeners and viewers of my videos and podcasts will know that from time to time I provide an update and more information about trademark scams, and the time has come once again. Patent and Trademark Office and their logos.

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Trademark Intellectual Property Law Intellectual Property Government 211

Erik K Pelton

MAY 23, 2023

The following is an edited transcript of my video “Responding to a Trademark Office Action” After a trademark application is filed with the US Patent and Trademark Office, it is generally about nine months (as of May 2023) until anything is heard back by the applicant.

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Trademark Editing Registration Art 130

Erik K Pelton

FEBRUARY 27, 2023

The following is an edited transcript of my video Pickleball: A Boom in Trademark Filings If you haven’t played pickleball yet, you’ve certainly heard about it. The post Pickleball: A Booming Sport With a Boom in Trademark Filings appeared first on Erik M Pelton & Associates, PLLC. In 2021, there were 80.

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Trademark Editing Invention Branding 147

Erik K Pelton

MARCH 27, 2023

The following is an edited transcript of my video What is a Presentation Copy of a Trademark Registration? For any trademark that now becomes registered, the recipient automatically receives an electronic version of the registration certificate, and the USPTO no longer mails out a physical copy.

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Copying Registration Trademark Editing 147

Erik K Pelton

OCTOBER 14, 2022

The following is an edited transcript of my video State vs. Federal Trademark Registration. When we’re dealing with the world of trademarks, more than 99% of the time we’re dealing with federal trademark protection with the USPTO, which extends to all 50 states, as well as the District of Columbia and US territories.

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Registration Trademark Editing Business 147

Erik K Pelton

AUGUST 26, 2022

The following is an edited transcript of my video The Recipe for Strong Trademark Protection. The recipe for strong trademark protection is a very simple one. What you need for strong trademark protection is a creative and unique name, register it with the USPTO, use that brand name properly, and enforce and renew it as needed.

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Trademark Branding Brands Branding 147

Erik K Pelton

NOVEMBER 20, 2022

The following is an edited transcript of my video The Benefits of Trademark Monitoring. Trademark monitoring is a tremendous tool in the toolkit for brand owners. The post The Benefits of Trademark Monitoring appeared first on Erik M Pelton & Associates, PLLC. There may be a tremendous value for your brand as well.

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