Going Back to First Principles – A Nuanced Understanding of Infringement in Google v DRS
SpicyIP
AUGUST 20, 2023
Aditya is an attorney at Ira Law and represents Google in trademark litigation relating to keyword advertising. You type in “Audi” in your search engine to start off your search for your dream car. Google has argued that such a claim is not actionable in trademark law and Google’s activities are beneficial for consumers.
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