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Intellectual Property – The Key To A Successful Brand

azrights

Introducing Brand Tuned. To give businesses the best start in life when it comes to developing a new brand, it is essential that intellectual advice is taken during branding projects so the brand can stand, be distinctive, and use protected IP to remain unique. It’s the very heart and soul of your brand.

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Trademark Lessons from a Swiftie

Erik K Pelton

I found five takeaways for brand owners. Creativity is key. This is part of what makes Taylor Swift’s brand and music so great. In trademarks, creativity is also an essential key. To have a strong brand, you must build it on a creative name and a creative foundation in common. She is an expert at trademarks.

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7 Keys to Branding Success

Erik K Pelton

The following is an edited transcript of my video, 7 Keys to Branding Success. I get asked all the time, “What are the key things I need to know to make my brand successful, to make my trademark successful and protected?” START thinking about brand protection from the beginning.

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7 keys to branding success

Erik K Pelton

Here are what I believe are The Keys to Branding Success: S start thinking about brand protection from the outset. S specialist: work with experienced professional to improve odds of SUCCESS. S specialist: work with experienced professional to improve odds of SUCCESS. U use mark properly.

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Practicing What We Preach at EMP&A

Erik K Pelton

One of our recent registrations is for Trademarkive® , the name of our online collection featuring some of our most valuable content on key trademark topics. One of our recent registrations is for Trademarkive® , the name of our online collection featuring some of our most valuable content on key trademark topics. Here at Erik M.

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7 Keys to Branding Success

Erik K Pelton

There are seven letters in the word “success”, and in this episode former USPTO examiner Erik revels seven keys to branding success for a business’ trademark. The post 7 Keys to Branding Success appeared first on Erik M Pelton & Associates, PLLC.

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Invest in Your Brand Protection and Watch it Grow

Erik K Pelton

The following is an edited transcript of my video, Invest in Your Brand Protection and Watch it Grow. You know those commercials for investment services that always have more legal disclaimers than a normal commercial stating that they can’t guarantee success, and every case is unique? I’ll stick to investing in brands.

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