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Sounds, Colors, Scents, and Other Nontraditional Trademarks

Erik K Pelton

Nontraditional trademarks are becoming more prevalent, and in this episode details the sounds, colors, scents, shapes, and other types. Nontraditional marks are one Erik’s favorite topics, with many interesting examples – watch for details about goats on a roof and marching ducks!

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What Are the DuPont Factors in a Trademark Confusion Analysis?

Erik K Pelton

A topic that comes up all the time in our line of work is the DuPont factors, and the analysis of them. The factors are: The similarity or dissimilarity of the marks, in appearance, sound, connotation, and commercial impression. The fame, if any, of the prior mark. This famous case (called I n re E.

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Never Too Late: If you missed the IPKat last week!

The IPKat

While the heatwave is leaving the UK , here is the recap of the topics considered in case you missed the IPKat. Patents Rose Hughes discussed the recent High Court decision (Newron v Comptroller [2023] EWHC 1471) in relation to the interpretation of the phrasing “the product” and its meaning within the SPC Regulation.

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SpicyIP Weekly Review (December 25- December 31)

SpicyIP

Furthermore, the Court ruled that considering the design of both logos where ‘GK’ is prominently visible and the words ‘WELLNESS’ and ‘HAIR’ are in a disproportionately smaller font, it was likely that a consumer may be confused between the two products and granted the injunction against the defendant’s use of the impugned mark and the logos.

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Trademark protection for colors: T-Mobile Magenta

Erik K Pelton

Non-traditional trademarks are some of the most interesting and fun topics to discuss in the world of brand protection. Non-traditional trademarks include sounds, sense, motions, lighting, colors, and more. A non-traditional mark—including colors—is generally going to have an even more narrow scope of protection.

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Never Too Late: If you missed the IPKat last week!

The IPKat

Trademarks Anna Maria Stein analyzed the decision of the Board of Appeal (BoA) of the EUIPO stating that the emoji communicating “I love you” cannot constitute a trade mark.

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Sounds, Colors, Scents, and Other Nontraditional Trademarks

Erik K Pelton

The following is an edited transcript of my video Sounds, Colors, Scents, and Other Nontraditional Trademarks. And it’s one of my favorite topics to talk about because there’s so many exciting and interesting examples of different non-traditional trademarks. Sounds can be non-traditional and registered trademarks.

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