LexBlog IP

MARCH 24, 2023

As March presses on, sports fans across the country are turning their attention to one of the most exciting events in college sports: the NCAA Men’s Basketball Tournament, also known as March Madness. From trademarks to copyrights, the NCAA is diligent in protecting its rights and the value of its brand.

Branding 40

Branding Brands Branding Cease and Desist 40

IP Tech Blog

NOVEMBER 30, 2022

is an events company, boasting clientele that includes The Walt Disney Company, Chuck E. It owns the trademark PUNCHBOWL for its event services as well as for related services (such as sending electronic invitations). Background. Punchbowl, Inc. Cheese, and Dave & Busters. insider’s perspective.” The case is Punchbowl Inc.

Branding 57

Branding Brands Branding Fair Use 57

Erik K Pelton

NOVEMBER 15, 2021

Perhaps you only have one core trademark or perhaps you’re building a portfolio and helping create an entire synthesized brand. Finally, in internet keywords; on your website; in the coding to help attract traffic related to your brand. On media kits; on folders; in brochures; on travel bag tags.

Trademark 147

Trademark Branding Brands Branding 147

Corsearch

APRIL 19, 2023

With Gen Z ambivalent on the cost of counterfeiting to legitimate brands – and often actively seeking fakes out – how can brands educate consumers about their societal harms? Typically defined as people born between 1997 and 2012, Gen Z are seen by many brands as the number one audience to connect with online.

Branding 40

Branding Brands Branding Social Media 40

Erik K Pelton

MAY 23, 2022

But I’ve been following the world of gaming and eSports competitions for many years, and in fact, have been lucky enough to work with eSports teams and several gamers to protect their brands. That’s why it is shocking that many of them are not registered with the USPTO and protecting their trademarks. They are vulnerable assets.

Trademark 162

Trademark Social Media Branding Brands 162

LexBlog IP

NOVEMBER 30, 2022

is an events company, boasting clientele that includes The Walt Disney Company, Chuck E. It owns the trademark PUNCHBOWL for its event services as well as for related services (such as sending electronic invitations). Background. Punchbowl, Inc. Cheese, and Dave & Busters. insider’s perspective.”

Branding 52

Branding Brands Branding Fair Use 52

TorrentFreak

MAY 26, 2022

For many image conscious consumer-orientated businesses, a key to commercial success lies in carefully calibrated branding and marketing. Thousands of pirate sites rely on advertising to generate revenue but entertainment companies are keen to highlight the downsides of dealing with them. Other issues are even more tricky.

Advertising 128

Advertising Advertising Branding Brands 128

TorrentFreak

AUGUST 16, 2021

Through various links and advertisements, people are lured into signing up for a website that offers ‘free’ movies, sports events, or books. Unsurprisingly, the selection doesn’t include the latest blockbusters that were advertised but relatively unknown licensed films instead. Expensive Fake Sites.

Advertising 143

Advertising Advertising Branding Brands 143

Erik K Pelton

MAY 9, 2022

Non-traditional trademarks are those things that indicate the source of a brand, but are not brand names, logos, or slogans. And that is one key in doing these things is, if it’s a one off, it’s going to be a lot harder to protect than if it’s something that’s consistently done by a brand.

Trademark 189

Trademark Registering Trademarks Registration Designs 189

The IPKat

JULY 18, 2021

The post also provides a useful recap on all events, which lead to the July 2021 hearing. Kat Friend James Nurton prepared an event report on the joint seminar on standard essential patents (SEPs), organised by The IPKat and the London School of Economics. The decision itself has also become available recently.

Advertising 67

Advertising Advertising Reporting Copyright Law 67

SpicyIP

MARCH 8, 2023

However, in an interesting turn of events, Winzo, that operates a gaming app, sued Google for displaying a disclaimer on their website when their app is downloaded by any user. Nor is there any advertising for any goods or services. Comparative advertisement: A mandatory claim for disparagement ?

Advertising 104

Advertising Advertising Trademark Intellectual Property Law 104

TorrentFreak

FEBRUARY 1, 2024

In a matter of weeks, the controversial Jake Paul vs. Ben Askren PPV boxing event will turn three years old and still be remembered for all that went wrong. In summary, H3 says that when it showed the fight along with biting commentary on YouTube, that was fair use, even though the video shown was sourced from a pirated copy of the PPV event.

Copyright Infringement 75

Copyright Infringement Advertising Advertising Copyright 75

Selvam & Selvam Blog

APRIL 5, 2022

It refers to marketing in respect of trending topics/events usually undertaken by brands to gain traction and benefit from the popularity that the trending events have garnered. Therefore, brands constantly look to create campaigns or post about any current topic to encash on such opportunities to stay relevant and visible.

Marketing 40

Marketing Marketing Social Media Personality Rights 40

LexBlog IP

AUGUST 26, 2022

23, the BBB National Programs’ Children’s Advertising Review Unit ( CARU ), the self-reg watchdog responsible for monitoring ads directed to people U13, issued a new compliance warning for advertising practices directed to children in the metaverse. ” Defining what we mean by “metaverse” is important.

Advertising 52

Advertising Advertising Social Media Branding 52

IP Tech Blog

OCTOBER 20, 2021

Prize draws and promotions are a popular choice for brands to engage with its consumers, particularly through online social media platforms. As discussed in a previous blog post, the UK’s Advertising Standards Authority (ASA) has emphasised that prize draws must comply with provisions of its CAP Code.

Advertising 57

Advertising Advertising Social Media Branding 57

TorrentFreak

OCTOBER 12, 2022

Under extreme pressure from copyright holders and numerous public campaigns, brand leaders and ad agencies agreed that reputable cash shouldn’t find its way into the pockets of pirate site operators. Rightsholders believed that without access to mainstream advertising partners, pirate sites would eventually wither and die.

Cinema 133

Cinema Advertising Advertising Branding 133

The IPKat

SEPTEMBER 1, 2023

Copyright GuestKat Kevin Bercimuelle-Chamot analysed the thin line between homage and infringement, comparing two campaign photos published by popular fashion brands. Aleksandra Czubek listed the upcoming IP-related events and news here. For more details, click here.

Copyright Infringement 67

Copyright Infringement Publishing Contracts Advertising 67

LexBlog IP

AUGUST 4, 2022

Or maybe you’re a publisher looking to monetize your available ad space by selling it to advertisers. The Interactive Advertising Bureau (IAB) and the American Association of Advertising Agencies (4A’s) have collaborated on a set of standard terms and conditions for Internet advertising.

Advertising 52

Advertising Advertising Publishing Television 52

The IPKat

NOVEMBER 22, 2022

On the occasion of the opening of a new store in NY, the well-known clothing brand created a collection of NFTs based on digital copies of works of famous artists such as Miró, Tàpies and Barceló, incorporating various outfits of the collection available at the store, to be displayed in the Decentraland Metaverse, at the coordinates 16.78

Artistic Work 144

Artistic Work Artwork Public Domain Intellectual Property 144

Technology & Marketing Law Blog

JULY 25, 2021

Aliign “is an event, lifestyle, and apparel company” allegedly with a first trademark use in 2011. lululemon’s brand also displays prominently in its keyword ads. More Posts About Keyword Advertising. Ohio Bans Competitive Keyword Advertising by Lawyers. lululemon is the well-known yoga gear company.

Advertising 106

Advertising Advertising Settlement Trademark 106

LexBlog IP

OCTOBER 20, 2021

Prize draws and promotions are a popular choice for brands to engage with its consumers, particularly through online social media platforms. As discussed in a previous blog post, the UK’s Advertising Standards Authority (ASA) has emphasised that prize draws must comply with provisions of its CAP Code.

Social Media 52

Social Media Advertising Advertising Branding 52

LexBlog IP

FEBRUARY 26, 2024

Fashion Week season is the chance for fashion brands to show their flair and dynamism by launching new creations, ready to be devoured by buyers, influencers, journalists, consumers, and unfortunately, also by competitors. The organizational or logistical nature of the event, albeit sensational, cannot be protected.

IP 52

IP Designs Design Copying 52

The IPKat

SEPTEMBER 12, 2022

Well, NO… but… According to the Collins English Dictionary , a slogan is “ a short phrase that is easy to remember ”, and is “ used in advertisements… who want people to remember what they are saying or selling ”. The public is familiar with receiving such form of advertising messages. Such invitations to take or buy are commonplace.

Registration 113

Registration Advertising Advertising Reporting 113

IPilogue

JANUARY 21, 2022

This is in stark contrast to traditional sporting events—after all, it cannot be said that the NBA or MLB own the IP rights to basketball or baseball ! Game publishers can decide what teams/players may compete, who may host tournaments, and how tournaments are advertised and broadcasted.

Publishing 110

Publishing Intellectual Property IP Copyright 110

TorrentFreak

MARCH 18, 2023

While sites returning under new branding may play some role in these persistently high numbers, the fact that full-blown pirate sites can now be deployed in minutes could be a more significant factor. One is to interfere with a platform’s ability to generate revenue through advertising.

Reporting 85

Reporting Advertising Advertising Settlement 85

IP Tech Blog

JANUARY 23, 2023

The Advertising Standards Authority (“ ASA ”) has issued its first ruling under the new rules that prohibit gambling ads with “ strong appeal ” to under-18s, providing a useful example as to how the new rules will be applied. together with the “ Ladbrokes ” brand in the image box.

Advertising 62

Advertising Advertising Social Media Marketing 62

TorrentFreak

JANUARY 26, 2023

Paid advertising is an option, but it can’t compete with free. Typically published in advance of a big PPV boxing event, articles appear with three components – sundry news about the fights, “ stark warnings ” not to pirate the fight (or go to prison ), and then details of where the fight can be legally bought.

Publishing 142

Publishing Ownership Technology Reporting 142

The IPKat

DECEMBER 6, 2021

We welcome December with some interesting IP events and opportunities to highlight! EVENTS ALAI Canada Conference “ In conversation with William Patry ” (9 December 2021) On December 9, 2021, from 12:00 p.m. to 1:00 p.m. Montreal time), the new ALAI Canada Conference will be held on Zoom. More information can be found here.

Intellectual Property 67

Intellectual Property Intellectual Property Law IP Copyright Law 67

43(B)log

SEPTEMBER 7, 2021

And Defendants began saying that they planned to expand into the display-advertising business: putting ads on a vehicle’s digital signage, a rider’s mobile app, and on digital screens like electronic billboards. But in 2019, Uber Technology allegedly began preparatory steps to enter the advertising business. Starting in 2012, Uber Inc.

Graphic Design 59

Graphic Design Advertising Advertising Technology 59

TorrentFreak

NOVEMBER 30, 2022

Events during the summer seem to have taken everyone by surprise. What can be easily verified is the huge number of 1XBET-branded releases indexed on TorrentGalaxy, the site identified as offering the movies recorded in Liverpool cinemas. Advertising for 1XBET has appeared in thousands of pirate releases, most of them first-run movies.

Cinema 126

Cinema Intellectual Property Copying Government 126

Kashishipr

SEPTEMBER 22, 2021

A trademark is an important business asset that offers protection to a brand. Licensing your trademark can be a beneficial business strategy that can not only strengthen the brand but also allow for expansion into new markets. Today, the majority of successful, well-known brands rely on the licensing model for their success.

Licensing 105

Licensing Trademark Branding Brands 105

TorrentFreak

SEPTEMBER 21, 2023

In recent years, rightsholders of major sports events have repeatedly complained that piracy of live sports is getting out of hand. Earlier this week, several websites associated with brands that were targeted by U.S. These comments have prompted lawmakers to look into the matter but, for now, the status quo remains.

Privacy 97

Privacy Government Advertising Advertising 97

Indiana Intellectual Property Law

AUGUST 6, 2021

Evansville, Indiana – In 2004, the Coca-Cola Company launched its Full Throttle® energy drink brand, which was later apparently acquired by Monster Beverage Company (“Monster”) in 2015. million dollars in promoting the Full Throttle® brand. Since 2015, Energy claims it has spent over $22.6

Cease and Desist 52

Cease and Desist Trademark Branding Brands 52

TorrentFreak

MAY 18, 2022

On the other, a good product coupled with brand awareness can lead to commercial success, at least until that profile attracts the wrong type of attention. As one of the most recognizable IPTV brands around, PrimeStreams appears to fall into the latter category. PrimeStreams Ignored Warning.

Cease and Desist 128

Cease and Desist Social Media Branding Brands 128

43(B)log

NOVEMBER 28, 2022

2, 2022) Before the jury verdict in favor of Monster’s false advertising claim was this opinion resolving evidentiary issues. They weren’t directly asked about the phrase “Super Creatine,” whether participants had prior experiences with or opinions of Bang, or whether they had seen Vital’s advertising in the market. Monster Energy Co.

False Advertising 59

False Advertising Advertising Advertising Social Media 59

Art Law Journal

JULY 26, 2022

There are many different uses for social media accounts, from personal profiles intended for sharing life’s moments with friends to professional accounts used for networking and expanding an individual or brand’s influence. If you’re a solo artist and want to put a memorable face to your brand, start with a headshot.

Social Media 67

Social Media Business Art Branding 67

Garrigues Blog

JUNE 1, 2021

Autocontrol and Asociación Española de Anunciantes (Spanish Advertisers’ Association or AEA) agree on the ethical standards that should be applied to advertising by influencers from January 1, 2021. Debate over television series based on real events: ‘biopics’ and honor, privacy and publicity rights. is there anything I can do?

Blogging 52

Blogging IP Advertising Advertising 52