IP Law 360

AUGUST 17, 2021

LLC has denied accusations of copyright infringement by vape brand owner AK Futures LLC, and has filed counterclaims alleging AK Futures breached a $1.2 million exclusivity contract between them. California vape distributor Limitless Trading Co.

Contracts 40

Contracts Branding Brands Branding 40

IP Law 360

SEPTEMBER 14, 2023

Since the Association of National Advertisers recently updated its master media buying services template agreement, brand owners should consider how their contracted agencies are using artificial intelligence to create and implement campaigns and media purchases, say Kyle-Beth Hilfer and John Miranda at Cowan Liebowitz.

Branding 40

Branding Brands Branding Contracts 40

Traverse Legal Blog

MARCH 3, 2021

There is an increasing number of brands, talent agencies, and influencers looking to leverage influencer marketing. Celebrities, Influencers, Talent Agents, Marketing Agencies & Brands. We represent agencies, marketing agencies trying to line up influencer campaigns for their clients, for brands.

Marketing 81

Marketing Marketing Branding Brands 81

JD Supra Law

DECEMBER 14, 2023

It is important for business owners and media creators to be aware of this rapidly evolving regulatory landscape as they leverage new marketing opportunities to keep their brands fresh and engaging. By: ArentFox Schiff

Contracts 79

Contracts Advertising Advertising Branding 79

Corsearch

APRIL 19, 2023

With Gen Z ambivalent on the cost of counterfeiting to legitimate brands – and often actively seeking fakes out – how can brands educate consumers about their societal harms? Typically defined as people born between 1997 and 2012, Gen Z are seen by many brands as the number one audience to connect with online.

Branding 40

Branding Brands Branding Social Media 40

IP Law 360

OCTOBER 24, 2023

An Arizona manufacturer of engine components and fuel systems for outdoor tools and recreational vehicles sued global automotive parts manufacturer First Brands Group and several affiliates in Delaware's Court of Chancery late Monday, seeking to prevent harm to its brand "through ongoing breaches of contract and tort."

Contracts 40

Contracts Branding Brands Branding 40

IPilogue

NOVEMBER 18, 2022

On October 25, 2022, following a string of antisemitic remarks and hate speech from Ye (formerly known as Kanye West) on social media, Adidas announced their decision to terminate their co-branding partnership with Ye and end production of all Yeezy branded products. While Ye’s company, Mascotte Holdings Inc.

Business 131

Business Contracts Branding Brands 131

LexBlog IP

FEBRUARY 13, 2024

125 , I wanted to write a quick post about changes and enhancements to the ability for alcohol producers (breweries, wineries and distilleries) to contract manufacture in Wisconsin. Historically, only breweries were able to contract manufacture for other breweries in Wisconsin.

Contracts 52

Contracts Licensing Government Branding 52

Kluwer Copyright Blog

JUNE 21, 2022

In my project, You Can Play (see also working paper here ), I explore how contract, rather than copyright, is the key enabler of user creativity in this industry. Hostility towards another company’s use of the game product is likewise reflected in game publishers’ protection of their own corporate brand image. merchandise).

Contracts 115

Contracts Copyright All Rights Reserved Branding 115

Plagiarism Today

MAY 17, 2022

1: GPL Legal Battle: Vizio Told by Judge it Will Have to Answer Breach-of-Contract Claims. Vizio argued that the matter should be heard by a federal court, which has sole jurisdiction over copyright matters, but the SFC argued it was a contract dispute, which would be heard in the state court. Let me know via Twitter @plagiarismtoday.

Contracts 210

Contracts Licensing Branding Brands 210

IP Tech Blog

MAY 19, 2023

Influencer marketing offers brands a unique opportunity to target and connect with online communities, using a personalized approach. Whilst influencer marketing can yield great returns for brands, it is essential for influencers and brands to navigate this legal landscape carefully, especially in terms of contractual relationships.

Marketing 57

Marketing Marketing Branding Brands 57

IP Law 360

MARCH 12, 2024

Anheuser-Busch InBev SA's Grupo Modelo on Tuesday asked the Second Circuit to set aside a jury's finding that its trademarks weren't infringed by rival Constellation Brands when it sold hard seltzer under the Corona brand, saying badly instructed jurors were wrong in finding that it's beer, pursuant to a contract between the two companies.

Contracts 52

Contracts Branding Brands Branding 52

LexBlog IP

FEBRUARY 8, 2022

The use of consumer reviews as a marketing strategy has grown exponentially in recent years, and brands have become increasingly reliant on consumer reviews as a marketing strategy to drive consumer purchase behavior. The FTC considers such sites to be deceptive and encourages brands not to work with them.

Branding 52

Branding Brands Branding Due Diligence 52

Traverse Legal Blog

APRIL 6, 2022

This is a story of an NFT project which got off to a great start but was built on a weak foundation by the game and NFT company Animoca Brands , which brands itself as “Driving digital property rights via NFTs and gaming to build the open metaverse.” The brand licensing deal apparently had a ‘term’ that expired.

Licensing 98

Licensing Trademark Contracts Branding 98

LexBlog IP

MAY 19, 2023

Influencer marketing offers brands a unique opportunity to target and connect with online communities, using a personalized approach. Whilst influencer marketing can yield great returns for brands, it is essential for influencers and brands to navigate this legal landscape carefully, especially in terms of contractual relationships.

Marketing 52

Marketing Marketing Contracts Branding 52

IP Law 360

MARCH 7, 2024

The Modelo brand will head to the Second Circuit next week to argue that a Manhattan jury erred when it found that Corona's flavored seltzer is just about the same as beer in light of a contract that the companies entered. Here's a look at that case — plus all the other major intellectual property matters on deck in the coming week.

Intellectual Property 52

Intellectual Property Contracts Branding Brands 52

IP Law 360

AUGUST 7, 2023

A pair of "virtual restaurant" companies that partnered with YouTube star MrBeast to roll out MrBeast Burger countersued the creator Monday in New York state court, claiming he breached the contract by torpedoing the burger brand in disparaging online comments.

Contracts 75

Contracts Branding Brands Branding 75

JD Supra Law

APRIL 18, 2022

You can take the transactional lawyer out of contract drafting but you can’t take the contract drafting out of the transactional lawyer). Welcome back to the "Spotlight," and to those of you who celebrate, (a) Ramadan Mubarak and/or (b) Happy: (i) Passover, (ii) Good Friday and/or (iii) Easter. What can I say?

Contracts 52

Contracts Branding Brands Branding 52

LexBlog IP

JULY 14, 2022

The new 2022 SAG-AFTRA Commercials Contract (the 2022 Contract), which is retroactively effective to April 1, 2022, appears to offer certain benefits to advertiser and agency signatories of the Commercials Contract, particularly JPC authorizers, as well as Union member performers.

Contracts 52

Contracts Advertising Advertising Social Media 52

Intellectual Property Law Blog

MARCH 13, 2024

The Offices found: NFT technology and blockchain networks present new opportunities for trademark owners to build their brands, reach new consumers with interactive products and services, document the provenance of products, and manage trademark rights. In other words, this is more of a contractual issue than statutory issue in the US.

Reporting 130

Reporting Non-Fungible Tokens IP Intellectual Property 130

IP Law 360

AUGUST 27, 2021

government over COVID-19 contracts, fashion brand Superdry face off with an online British retail titan and the country's largest milk supplier sue a major supply chain business. This past week in London has seen a renewed pursuit of the U.K.

Litigation 95

Litigation Contracts Branding Brands 95

Traverse Legal Blog

MARCH 8, 2022

These NFT drops offer valuable learning lessons which every NFT project, brand, and company must consider before launching their NFTs project. These two projects offer a roadmap for any company, brand, or agency looking to launch an NFT project. The “Crypto Punk” brand name is a trademark. NFTs are no different.

Non-Fungible Tokens 131

Non-Fungible Tokens Artwork Licensing Branding 131

LexBlog IP

FEBRUARY 16, 2024

Seyfarth Synopsis : Collaborations with athletes, actors, and singers have always been a great way for companies to grow their brand recognition and create profitable products. With the Super Bowl (and, of course, its famed commercials) last weekend, we saw new collaborations between celebrities and brands.

Social Media 52

Social Media Intellectual Property Contracts Branding 52

43(B)log

FEBRUARY 3, 2024

end products, or products where the consumers will care which brand they got more or less. Laura Heymann Thinking about how consumers view their interactions with companies both as a matter of branding and as a matter of contracts, specifically on social media. Different brands under helm of same producer can be surprising.

False Advertising 49

False Advertising Contracts Branding Brands 49

IPilogue

JULY 15, 2021

Beavan told Variety that Disney discussed co-branded products for Target and Singer Corporation as well as a possible fashion collection. Then, in May 2021, the fashion brand Rag & Bone advertised a new, officially-licensed Cruella -inspired collection—without Beavan’s knowledge or attribution. Conflict arises in contracts’ terms.

Licensing 106

Licensing Contracts Designs Design 106

Corsearch

NOVEMBER 28, 2023

As more businesses begin to partake in commercial events such as Black Friday and Cyber Monday , the opportunities for bad actors to trick, scam and steal potential revenue and profits away from your brand, increase. Infringers follow social media pages, brand updates, events and global trends to see which products are in demand.

Branding 52

Branding Brands Branding Cease and Desist 52

azrights

JUNE 7, 2022

If you design IP protection into the business through your agreements, choice of brand name and other identifiers you strengthen your position against the most common and damaging forms of copying in business. Lack of appreciation about what ‘brand’ and ‘IP’ mean and entail is why better education on brand creation is essential.

Marketing 59

Marketing Marketing Business Designs 59

IP Intelligence

JANUARY 1, 2024

Trademark owners should be wary of official-looking email solicitations from attorneys or law firms that claim to specialize in trademarks and are masquerading as Good Samaritans who wish to aid in protecting the company’s brand against another company that has contracted that firm to register the same mark. Over time, owners of U.S.

Trademark 59

Trademark Branding Brands Branding 59

Intepat

SEPTEMBER 22, 2023

The exact cost of the basic application fee can fluctuate based on currency and the contracting party through which the application is filed. It typically comprises two components: the basic fee and the complementary fee for each Contracting party designated. Read about Indian Trademark Registration fee structure here.

Registration 105

Registration Intellectual Property Contracts Trademark 105

Traverse Legal Blog

APRIL 19, 2022

I am doing this series because I have been unable to find any other comprehensive content on the web or youtube that lays out a detailed and viable playbook for brands and celebrities to protect their names, slogans, and marks against Web3 cybersquatting. If you are a brand or trademark attorney, you may already know about cybersquatting.

Branding 140

Branding Brands Branding Trademark 140

Indiana Intellectual Property Law

FEBRUARY 26, 2024

Blue Moo”) is a breach of contract and trademark infringement suit involving Plaintiff Baskin-Robbins/BR IP Holder, a well-known franchisor in the ice cream industry, and Defendants Blu Moo Ice Cream Inc., Baskin-Robbins Franchising LLC (“Baskin-Robbins”) v. Blue Moo Ice Cream Inc. and Robert Holocher. Continue reading

Intellectual Property 52

Intellectual Property Contracts Branding Brands 52

TorrentFreak

OCTOBER 25, 2022

The IWL is shared among brands, advertising companies, agencies and affiliates, who are informed that responsible companies boycott pirate sites because it a) protects their image and b) starves pirate sites of much-needed cash. Total number of brands and total number of advert intermediaries. Being able to focus on a particular brand.

Intellectual Property 113

Intellectual Property Advertising Advertising Contracts 113

Technology & Marketing Law Blog

AUGUST 10, 2023

The court dismisses the plaintiff’s claims: Breach of Contract. The TOS allows Instagram to disable accounts in many circumstances, so there wasn’t a contract breach. The plaintiff claimed that fake accounts used her brand on Instagram and were not disabled. Tortious Interference. ” Trademark Infringement.

Contracts 76

Contracts Social Media Blogging Business 76

LexBlog IP

AUGUST 16, 2023

In most cases, this can be broken down between two central areas – technology and branding. Branding is protected by either registered or common law trademarks. Here, companies should consider which brands are most significant and file for registration of the trademarks relating to those brands.

Due Diligence 52

Due Diligence IP Intellectual Property Ownership 52

IIPRD

FEBRUARY 6, 2024

Creators need to comprehend the fundamentals of copyright law to safeguard their creations and negotiate licensing and distribution contracts with skill. Trademark Law in the Entertainment Industry When it comes to branding and selling entertainment-related goods and services, trademarks are crucial.

Intellectual Property 52

Intellectual Property Cease and Desist Copyright Law Music 52

LexBlog IP

AUGUST 9, 2022

NBA star Zion Williamson has more to celebrate than his recently announced five-year maximum rookie contract extension with the New Orleans Pelicans , worth up to $239 million. They argued that their idea to brand Williamson as “the First Zion Williamson,” rather than “the Next LeBron,” was a trade secret.

Contracts 52

Contracts Branding Brands Branding 52

Intepat

APRIL 10, 2022

Overall, the MSME scheme fosters the growth and development of these enterprises and assists them to flourish among existing top brands. Trademarks will build trust and increase the reputation of the brand in the minds of customers. This will enable MSMEs to stand out among large-scale corporate brands. Registration fee.

Registration 98

Registration Trademark Branding Brands 98