Kluwer Copyright Blog

JUNE 21, 2022

In my project, You Can Play (see also working paper here ), I explore how contract, rather than copyright, is the key enabler of user creativity in this industry. Hostility towards another company’s use of the game product is likewise reflected in game publishers’ protection of their own corporate brand image. merchandise).

Contracts 117

Contracts Copyright All Rights Reserved Branding 117

IP Law 360

SEPTEMBER 27, 2021

Basketball great Julius Erving II — Dr. J — has slam-dunked brand and intellectual property giant Authentic Brands Group with fraud, breach of contract and related counts in a heavily redacted six-count suit made public in Delaware's Chancery Court late Monday.

Branding 75

Branding Brands Branding Intellectual Property 75

IP Law 360

SEPTEMBER 30, 2021

has hit another CBD brand with a trademark infringement suit in an Illinois federal court, accusing the duo behind the brand of misappropriating SunFlora's trademarks for their own CBD line and breaching their contracts as SunFlora affiliates. CBD manufacturer SunFlora Inc.

Branding 74

Branding Brands Branding Contracts 74

IP Law 360

SEPTEMBER 14, 2023

Since the Association of National Advertisers recently updated its master media buying services template agreement, brand owners should consider how their contracted agencies are using artificial intelligence to create and implement campaigns and media purchases, say Kyle-Beth Hilfer and John Miranda at Cowan Liebowitz.

Branding 40

Branding Brands Branding Contracts 40

IPilogue

NOVEMBER 18, 2022

On October 25, 2022, following a string of antisemitic remarks and hate speech from Ye (formerly known as Kanye West) on social media, Adidas announced their decision to terminate their co-branding partnership with Ye and end production of all Yeezy branded products. While Ye’s company, Mascotte Holdings Inc.

Business 131

Business Contracts Branding Brands 131

The IPKat

MAY 3, 2022

Brands are taking advantage of the increased consumer engagement by launching projects such as Nike’s Nikeland and Balenciaga’s ‘ Afterworld ’. So, what about brand protection in this unchartered territory? Adidas and Prada recently launched Adidas : Prada, Re-Source , a collaborative NFT art project. ESRT Empire State Building, L.L.C.

Non-Fungible Tokens 100

Non-Fungible Tokens Branding Brands Branding 100

Kashishipr

FEBRUARY 2, 2022

The ultimate success of brands and businesses in the modern world largely depends on the groundbreaking innovation that sets them apart from the rising competition in the market. Having a robust Intellectual Property (IP) portfolio and strategizing well to maintain it can do wonders in enhancing your brand value and market share.

Branding 98

Branding Brands Branding Business 98

Plagiarism Today

MAY 17, 2022

1: GPL Legal Battle: Vizio Told by Judge it Will Have to Answer Breach-of-Contract Claims. Vizio argued that the matter should be heard by a federal court, which has sole jurisdiction over copyright matters, but the SFC argued it was a contract dispute, which would be heard in the state court. Let me know via Twitter @plagiarismtoday.

Contracts 218

Contracts Licensing Branding Brands 218

LexBlog IP

JULY 14, 2022

The new 2022 SAG-AFTRA Commercials Contract (the 2022 Contract), which is retroactively effective to April 1, 2022, appears to offer certain benefits to advertiser and agency signatories of the Commercials Contract, particularly JPC authorizers, as well as Union member performers.

Contracts 52

Contracts Advertising Advertising Social Media 52

IP Law 360

MARCH 12, 2024

Anheuser-Busch InBev SA's Grupo Modelo on Tuesday asked the Second Circuit to set aside a jury's finding that its trademarks weren't infringed by rival Constellation Brands when it sold hard seltzer under the Corona brand, saying badly instructed jurors were wrong in finding that it's beer, pursuant to a contract between the two companies.

Contracts 52

Contracts Branding Brands Branding 52

IP Tech Blog

MAY 19, 2023

Influencer marketing offers brands a unique opportunity to target and connect with online communities, using a personalized approach. Whilst influencer marketing can yield great returns for brands, it is essential for influencers and brands to navigate this legal landscape carefully, especially in terms of contractual relationships.

Marketing 57

Marketing Marketing Branding Brands 57

Corsearch

APRIL 19, 2023

With Gen Z ambivalent on the cost of counterfeiting to legitimate brands – and often actively seeking fakes out – how can brands educate consumers about their societal harms? Typically defined as people born between 1997 and 2012, Gen Z are seen by many brands as the number one audience to connect with online.

Branding 40

Branding Brands Branding Social Media 40

IP Law 360

MARCH 7, 2024

The Modelo brand will head to the Second Circuit next week to argue that a Manhattan jury erred when it found that Corona's flavored seltzer is just about the same as beer in light of a contract that the companies entered. Here's a look at that case — plus all the other major intellectual property matters on deck in the coming week.

Intellectual Property 52

Intellectual Property Contracts Branding Brands 52

LexBlog IP

MAY 19, 2023

Influencer marketing offers brands a unique opportunity to target and connect with online communities, using a personalized approach. Whilst influencer marketing can yield great returns for brands, it is essential for influencers and brands to navigate this legal landscape carefully, especially in terms of contractual relationships.

Marketing 52

Marketing Marketing Contracts Branding 52

Traverse Legal Blog

APRIL 6, 2022

This is a story of an NFT project which got off to a great start but was built on a weak foundation by the game and NFT company Animoca Brands , which brands itself as “Driving digital property rights via NFTs and gaming to build the open metaverse.” The brand licensing deal apparently had a ‘term’ that expired.

Licensing 98

Licensing Trademark Contracts Branding 98

IP Law 360

AUGUST 7, 2023

A pair of "virtual restaurant" companies that partnered with YouTube star MrBeast to roll out MrBeast Burger countersued the creator Monday in New York state court, claiming he breached the contract by torpedoing the burger brand in disparaging online comments.

Contracts 75

Contracts Branding Brands Branding 75

Intellectual Property Law Blog

MARCH 13, 2024

The Offices found: NFT technology and blockchain networks present new opportunities for trademark owners to build their brands, reach new consumers with interactive products and services, document the provenance of products, and manage trademark rights. In other words, this is more of a contractual issue than statutory issue in the US.

Reporting 130

Reporting Non-Fungible Tokens IP Intellectual Property 130

LexBlog IP

FEBRUARY 16, 2024

Seyfarth Synopsis : Collaborations with athletes, actors, and singers have always been a great way for companies to grow their brand recognition and create profitable products. With the Super Bowl (and, of course, its famed commercials) last weekend, we saw new collaborations between celebrities and brands.

Social Media 52

Social Media Intellectual Property Contracts Branding 52

Technology & Marketing Law Blog

JULY 18, 2023

Moritz College of Law The copyright – contract tension Stewart Brand famously said that information wants to be free. The flexibility of contracts makes them a prime candidate for restricting uses that copyright law leaves unprohibited. by guest blogger Prof. Guy Rub , The Ohio State University Michael E. ML Genius v.

Blogging 90

Blogging Contracts Copyright Law Copyright 90

JD Supra Law

APRIL 18, 2022

You can take the transactional lawyer out of contract drafting but you can’t take the contract drafting out of the transactional lawyer). Welcome back to the "Spotlight," and to those of you who celebrate, (a) Ramadan Mubarak and/or (b) Happy: (i) Passover, (ii) Good Friday and/or (iii) Easter. What can I say?

Contracts 52

Contracts Branding Brands Branding 52

LexBlog IP

FEBRUARY 8, 2022

The use of consumer reviews as a marketing strategy has grown exponentially in recent years, and brands have become increasingly reliant on consumer reviews as a marketing strategy to drive consumer purchase behavior. The FTC considers such sites to be deceptive and encourages brands not to work with them.

Branding 52

Branding Brands Branding Due Diligence 52

IP Law 360

AUGUST 27, 2021

government over COVID-19 contracts, fashion brand Superdry face off with an online British retail titan and the country's largest milk supplier sue a major supply chain business. This past week in London has seen a renewed pursuit of the U.K.

Litigation 95

Litigation Contracts Branding Brands 95

IPilogue

JULY 15, 2021

Beavan told Variety that Disney discussed co-branded products for Target and Singer Corporation as well as a possible fashion collection. Then, in May 2021, the fashion brand Rag & Bone advertised a new, officially-licensed Cruella -inspired collection—without Beavan’s knowledge or attribution. Conflict arises in contracts’ terms.

Licensing 106

Licensing Contracts Designs Design 106

IPilogue

JUNE 23, 2022

Though not directly related to this case, his decision may be relevant to broader branding issues associated with his name. This interesting case will likely become a battle over the terms of the contract with strong arguments on both sides.

Contracts 119

Contracts Designs Design IP 119

43(B)log

FEBRUARY 3, 2024

end products, or products where the consumers will care which brand they got more or less. Laura Heymann Thinking about how consumers view their interactions with companies both as a matter of branding and as a matter of contracts, specifically on social media. Different brands under helm of same producer can be surprising.

False Advertising 49

False Advertising Contracts Branding Brands 49

Traverse Legal Blog

MARCH 8, 2022

These NFT drops offer valuable learning lessons which every NFT project, brand, and company must consider before launching their NFTs project. These two projects offer a roadmap for any company, brand, or agency looking to launch an NFT project. The “Crypto Punk” brand name is a trademark. NFTs are no different.

Non-Fungible Tokens 131

Non-Fungible Tokens Artwork Licensing Branding 131

Indiana Intellectual Property Law

FEBRUARY 26, 2024

Blue Moo”) is a breach of contract and trademark infringement suit involving Plaintiff Baskin-Robbins/BR IP Holder, a well-known franchisor in the ice cream industry, and Defendants Blu Moo Ice Cream Inc., Baskin-Robbins Franchising LLC (“Baskin-Robbins”) v. Blue Moo Ice Cream Inc. and Robert Holocher. Continue reading

Intellectual Property 52

Intellectual Property Contracts Branding Brands 52

The TTABlog

JANUARY 12, 2024

In re Master Brands , Serial No. 88892357 (January 9, 2024) [not precedential] (Opinion by Judge Cynthia C.

Contracts 67

Contracts Technology Branding Brands 67

IIPRD

FEBRUARY 6, 2024

Creators need to comprehend the fundamentals of copyright law to safeguard their creations and negotiate licensing and distribution contracts with skill. Trademark Law in the Entertainment Industry When it comes to branding and selling entertainment-related goods and services, trademarks are crucial.

Intellectual Property 52

Intellectual Property Cease and Desist Copyright Law Music 52

IPilogue

JULY 29, 2022

While artists may inherently feel like they are “held hostage” by their record labels, it all comes down to the contract terms that both the artist and record label agreed upon. Common contract terms found in recording agreements include rights granted, producer royalties, and promotions.

Music 119

Music Marketing Marketing Ownership 119

LexBlog IP

AUGUST 9, 2022

NBA star Zion Williamson has more to celebrate than his recently announced five-year maximum rookie contract extension with the New Orleans Pelicans , worth up to $239 million. They argued that their idea to brand Williamson as “the First Zion Williamson,” rather than “the Next LeBron,” was a trade secret.

Contracts 52

Contracts Branding Brands Branding 52

IP Intelligence

JANUARY 1, 2024

Trademark owners should be wary of official-looking email solicitations from attorneys or law firms that claim to specialize in trademarks and are masquerading as Good Samaritans who wish to aid in protecting the company’s brand against another company that has contracted that firm to register the same mark. Over time, owners of U.S.

Trademark 59

Trademark Branding Brands Branding 59

IP Law 360

JULY 13, 2023

Tilray Inc.

Contracts 75

Contracts IP Branding Brands 75

LexBlog IP

AUGUST 16, 2023

In most cases, this can be broken down between two central areas – technology and branding. Branding is protected by either registered or common law trademarks. Here, companies should consider which brands are most significant and file for registration of the trademarks relating to those brands.

Due Diligence 52

Due Diligence IP Intellectual Property Ownership 52

The IPKat

AUGUST 16, 2023

The well-known herbal liqueur brand went head-to-head with two other deer-branded alcoholic products. Copyright GuestKat Jonathan Coote explained the recent copyright infringement and breach of contract litigation relating to the popular remixes of Dua Lipa's song 'Levitating'.

Invention 52

Invention Inventor Branding Brands 52

TorrentFreak

MAY 9, 2024

More recently, however, the time between application and blocking injunction has contracted. The list of domains has plenty of recognizable brands but the fact they’ve appeared in a court order at all suggests they’re imposter sites with no connections or no provable connections to their previously-blocked namesakes.

IP 95

IP Reporting Branding Brands 95

LexBlog IP

OCTOBER 19, 2021

SB 62 expands the definition of a garment manufacturer and extends the scope of liability for wage and hour violations to clothing brands—and likely some retailers. ” The new law defines “brand guarantor” as “a person contracting for the performance of garment manufacturing.

Law 52

Law Contracts Branding Brands 52