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California Business Divorce: Understanding IP Ownership in the Context of Operating a California Business

JD Supra Law

This trademark, a symbol of years of hard work and dedication, represents the essence of the brand's identity and market appeal. Picture a renowned winery in the heart of Napa Valley that has built its reputation on a trademark that connoisseurs associate with exceptional quality. By: Stradling Yocca Carlson & Rauth

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Decoding Patent Ownership beginning with Core Principles

Patently-O

Whether a present assignment of future inventions automatically conveys legal title to those inventions when the inventions come into being, or instead merely conveys equitable title and requires a separate written instrument to transfer legal ownership. research would remain his own property and not be subject to the invention agreement.

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Use, Control & Documented Proof Are The Prime Factors For Determining Ownership Of Social Media Accounts

JD Supra Law

Specifically, if the officer’s posts directly or indirectly promoted the company’s products and his public image on those social media channels closely aligned with company marketing strategy, does the business properly claim ownership of the accounts? By: Moritt Hock & Hamroff LLP

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marketing may be material even to very expensive/complex business purchases

43(B)log

30, 2022) Pegasystems alleged that defendants, which compete with it in the business process management (BPM) software field, engaged in false advertising and commercial disparagement in an online report that portrayed Pegasystems unfavorably. Appian disseminated the report through its sales team, social media, and other marketing.

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It’s Not Going to Be (Y)easy: What Happens when Business Collaborations Dissolve?

IPilogue

The termination of this seven-year partnership, most famously known for its development of the Yeezy sneakers, raises important questions about IP ownership when business collaborations collapse. How can businesses protect their public perception in co-branding partnerships? While Ye’s company, Mascotte Holdings Inc.

Business 131
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Viral TikTok Music Trends as Low-Cost Marketing – Who gets to choose how and when a song is released?

IPilogue

Big-name celebrities like Halsey and Florence Welch of the indie rock band Florence and the Machine have taken to TikTok to discuss their discontent with the new marketing approach of creating viral TikTok audios as promotion. Michelle Mao is an IPilogue Writer and a 2L JD Candidate at Osgoode Hall Law School.

Music 119
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Trademark For Business Growth

Biswajit Sarkar Copyright Blog

Trademarks perform the following functions- Trademark or logo helps identify the goods and services easily: A trademark serves as a means of identification for a certain brand, corporation, or other entity, allowing it to be clearly distinguished from the other brands on the market. For Example, Nike, Apple, Haagen-Dazszl.